The Marketing Mindset

Psychologists frequently identify themselves as service providers but are less likely to see themselves as business operators responsible for marketing selling their service. This article collected observations from several sources about key changes in mindset or conceptual framework that are needed...

Ausführliche Beschreibung

Bibliographische Detailangaben

Veröffentlicht in:	Consulting psychology journal 1992, Vol.44 (4), p.31-32
1. Verfasser:	Kralj, Mary M
Format:	Artikel
Sprache:	eng
Schlagworte:	Human Marketing Professional Consultation Psychologists Roles
Online-Zugang:	Volltext
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