An empirical evaluation of management and operational capabilities for innovation via co-creation

Purpose - The aim of this study is twofold: to evaluate empirically the incidence of co-creation activities; and to identify company characteristics that enable capabilities for innovation via co-creation.Design methodology approach - The study used a positivist research methodology that focused on...

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Veröffentlicht in:	European journal of innovation management 2012-01, Vol.15 (2), p.259-275
Hauptverfasser:	Reay, Paul, Seddighi, Hamid R
Format:	Artikel
Sprache:	eng
Schlagworte:	Business Business models Business schools Case studies Communication systems Communications technology Consumers Costs Customer services Customers Empirical analysis Expenditures Innovations Internet Management Methodology Product development Product differentiation Risk assessment Studies Value creation
Online-Zugang:	Volltext
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