Using an Accounting Fair to Increase Students’ Favorable Perceptions of Accounting and Interest in the Accounting Major

Abstract We discuss an accounting fair designed to foster a more favorable perception of the accounting profession and to identify accounting career opportunities, thereby increasing students’ interest in the accounting major. The fair is a unique model that provides students with accurate informati...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Maas, Jayne D., Keeling, Kermit O., Michenzi, Alfred R., Bossle, Francis X.
Format:	Buchkapitel
Sprache:	eng
Schlagworte:	Accounting Accounting & Finance Accounting education Accounting/accountancy Higher & further education, tertiary education
Online-Zugang:	Volltext
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