The role of social norms on adolescent family planning in rural Kilifi county, Kenya

Despite Kenya's encouraging progress in increasing access to modern contraception among youth, several barriers remain preventing large-scale efforts to reduce demand-side unmet need for family planning. Shifting social norms around the use and acceptability of modern contraception may represen...

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Veröffentlicht in:PloS one 2023-02, Vol.18 (2), p.e0275824-e0275824
Hauptverfasser: Lahiri, Shaon, Bingenheimer, Jeffrey, Sedlander, Erica, Munar, Wolfgang, Rimal, Rajiv
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Rimal, Rajiv
description Despite Kenya's encouraging progress in increasing access to modern contraception among youth, several barriers remain preventing large-scale efforts to reduce demand-side unmet need for family planning. Shifting social norms around the use and acceptability of modern contraception may represent a potent target for future interventions. However, the structure of normative influence on individual modern contraceptive use among youth needs to be determined. Therefore, our aim was to estimate the influence of individual and group-level normative influence on modern contraceptive use among adolescents from two villages in rural Kenya. Trained enumerators collected data from individuals aged 15-24 who provided oral informed consent, or parental informed consent, in two villages in rural Kilifi county. Participants completed a questionnaire related to modern contraceptive use and were asked to nominate one to five people (referents) with whom they spend free time. The enumerators photographed each individual who nominated at least one referent using Android phones and matched them with their nominated referents. Using this social network data, we estimated group-level normative influence by taking an average of referents' modern contraception use. We then explored associations between descriptive norms, injunctive norms, and network modern contraceptive use on individual modern contraceptive use, controlling for known confounders using logistic regression models. We also conducted sensitivity analyses to test a pattern of differential referent influence on individual modern contraceptive use. There was a positive association between pro-modern contraception descriptive and injunctive norms and individual modern contraception use (adjusted Odds Ratio (aOR) = 1.29, 95% confidence interval (CI) = 1.05-1.6, and aOR = 1.31, CI = 1.06-1.62, respectively). Network modern contraceptive use was associated with individual use in the bivariate model (aOR = 2.57, CI = 1.6-4.12), but not in the multivariable model (aOR = 1.67, CI = 0.98-2.87). When stratified by sex and marital status, network modern contraceptive use was associated with individual modern contraceptive use among female participants (aOR = 2.9, CI = 1.31-6.42), and unmarried female participants (aOR = 5.26, CI = 1.34-20.69), but not among males. No interactive effects between norms variables were detected. Sensitivity analyses with a different estimate of network modern contraceptive use showed similar result
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Shifting social norms around the use and acceptability of modern contraception may represent a potent target for future interventions. However, the structure of normative influence on individual modern contraceptive use among youth needs to be determined. Therefore, our aim was to estimate the influence of individual and group-level normative influence on modern contraceptive use among adolescents from two villages in rural Kenya. Trained enumerators collected data from individuals aged 15-24 who provided oral informed consent, or parental informed consent, in two villages in rural Kilifi county. Participants completed a questionnaire related to modern contraceptive use and were asked to nominate one to five people (referents) with whom they spend free time. The enumerators photographed each individual who nominated at least one referent using Android phones and matched them with their nominated referents. Using this social network data, we estimated group-level normative influence by taking an average of referents' modern contraception use. We then explored associations between descriptive norms, injunctive norms, and network modern contraceptive use on individual modern contraceptive use, controlling for known confounders using logistic regression models. We also conducted sensitivity analyses to test a pattern of differential referent influence on individual modern contraceptive use. There was a positive association between pro-modern contraception descriptive and injunctive norms and individual modern contraception use (adjusted Odds Ratio (aOR) = 1.29, 95% confidence interval (CI) = 1.05-1.6, and aOR = 1.31, CI = 1.06-1.62, respectively). Network modern contraceptive use was associated with individual use in the bivariate model (aOR = 2.57, CI = 1.6-4.12), but not in the multivariable model (aOR = 1.67, CI = 0.98-2.87). When stratified by sex and marital status, network modern contraceptive use was associated with individual modern contraceptive use among female participants (aOR = 2.9, CI = 1.31-6.42), and unmarried female participants (aOR = 5.26, CI = 1.34-20.69), but not among males. No interactive effects between norms variables were detected. Sensitivity analyses with a different estimate of network modern contraceptive use showed similar results. Social norms are multilevel phenomena that influence youth modern contraceptive use, especially among young women in rural Kenya. Unmarried women with modern contraceptive users in their social network may feel less stigma to use contraception themselves. This may reflect gendered differences in norms and social influence effects for modern contraceptive use. 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This is an open access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.</rights><rights>COPYRIGHT 2023 Public Library of Science</rights><rights>2023 Lahiri et al. This is an open access article distributed under the terms of the Creative Commons Attribution License: http://creativecommons.org/licenses/by/4.0/ (the “License”), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited. Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License.</rights><rights>2023 Lahiri et al 2023 Lahiri et al</rights><rights>2023 Lahiri et al. 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Future research should investigate group-level normative influence in relation to family planning behaviors.</description><subject>Adolescence</subject><subject>Adolescent</subject><subject>Adolescents</subject><subject>Behavior</subject><subject>Biology and Life Sciences</subject><subject>Birth control</subject><subject>Bivariate analysis</subject><subject>Children &amp; youth</subject><subject>Confidence intervals</subject><subject>Consent</subject><subject>Contraception</subject><subject>Contraception Behavior</subject><subject>Contraceptive Agents</subject><subject>Contraceptives</subject><subject>Coronaviruses</subject><subject>COVID-19</subject><subject>Data collection</subject><subject>Demographic aspects</subject><subject>Engineering and Technology</subject><subject>Evaluation</subject><subject>Family</subject><subject>Family planning</subject><subject>Family Planning Services</subject><subject>Female</subject><subject>Fertility</subject><subject>Girls</subject><subject>Health 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Collection</collection><collection>Genetics Abstracts</collection><collection>MEDLINE - Academic</collection><collection>PubMed Central (Full Participant titles)</collection><jtitle>PloS one</jtitle></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext</fulltext></delivery><addata><au>Lahiri, Shaon</au><au>Bingenheimer, Jeffrey</au><au>Sedlander, Erica</au><au>Munar, Wolfgang</au><au>Rimal, Rajiv</au><au>Ummarino, Dario</au><format>journal</format><genre>article</genre><ristype>JOUR</ristype><atitle>The role of social norms on adolescent family planning in rural Kilifi county, Kenya</atitle><jtitle>PloS one</jtitle><addtitle>PLoS One</addtitle><date>2023-02-02</date><risdate>2023</risdate><volume>18</volume><issue>2</issue><spage>e0275824</spage><epage>e0275824</epage><pages>e0275824-e0275824</pages><issn>1932-6203</issn><eissn>1932-6203</eissn><abstract>Despite Kenya's encouraging progress in increasing access to modern contraception among youth, several barriers remain preventing large-scale efforts to reduce demand-side unmet need for family planning. Shifting social norms around the use and acceptability of modern contraception may represent a potent target for future interventions. However, the structure of normative influence on individual modern contraceptive use among youth needs to be determined. Therefore, our aim was to estimate the influence of individual and group-level normative influence on modern contraceptive use among adolescents from two villages in rural Kenya. Trained enumerators collected data from individuals aged 15-24 who provided oral informed consent, or parental informed consent, in two villages in rural Kilifi county. Participants completed a questionnaire related to modern contraceptive use and were asked to nominate one to five people (referents) with whom they spend free time. The enumerators photographed each individual who nominated at least one referent using Android phones and matched them with their nominated referents. Using this social network data, we estimated group-level normative influence by taking an average of referents' modern contraception use. We then explored associations between descriptive norms, injunctive norms, and network modern contraceptive use on individual modern contraceptive use, controlling for known confounders using logistic regression models. We also conducted sensitivity analyses to test a pattern of differential referent influence on individual modern contraceptive use. There was a positive association between pro-modern contraception descriptive and injunctive norms and individual modern contraception use (adjusted Odds Ratio (aOR) = 1.29, 95% confidence interval (CI) = 1.05-1.6, and aOR = 1.31, CI = 1.06-1.62, respectively). Network modern contraceptive use was associated with individual use in the bivariate model (aOR = 2.57, CI = 1.6-4.12), but not in the multivariable model (aOR = 1.67, CI = 0.98-2.87). When stratified by sex and marital status, network modern contraceptive use was associated with individual modern contraceptive use among female participants (aOR = 2.9, CI = 1.31-6.42), and unmarried female participants (aOR = 5.26, CI = 1.34-20.69), but not among males. No interactive effects between norms variables were detected. Sensitivity analyses with a different estimate of network modern contraceptive use showed similar results. Social norms are multilevel phenomena that influence youth modern contraceptive use, especially among young women in rural Kenya. Unmarried women with modern contraceptive users in their social network may feel less stigma to use contraception themselves. This may reflect gendered differences in norms and social influence effects for modern contraceptive use. Future research should investigate group-level normative influence in relation to family planning behaviors.</abstract><cop>United States</cop><pub>Public Library of Science</pub><pmid>36730329</pmid><doi>10.1371/journal.pone.0275824</doi><tpages>e0275824</tpages><orcidid>https://orcid.org/0000-0001-9797-9566</orcidid><oa>free_for_read</oa></addata></record>
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1932-6203
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subjects Adolescence
Adolescent
Adolescents
Behavior
Biology and Life Sciences
Birth control
Bivariate analysis
Children & youth
Confidence intervals
Consent
Contraception
Contraception Behavior
Contraceptive Agents
Contraceptives
Coronaviruses
COVID-19
Data collection
Demographic aspects
Engineering and Technology
Evaluation
Family
Family planning
Family Planning Services
Female
Fertility
Girls
Health aspects
Humans
Infertility
Influence
Informed consent
Kenya
Male
Marriage
Medical research
Medicine and Health Sciences
Methyltestosterone
Norms
Pandemics
People and Places
Perceptions
Pregnancy
Regression analysis
Regression models
Reproductive health
School dropouts
Sensitivity analysis
Smartphones
Social aspects
Social networks
Social Norms
Social organization
Social Sciences
Statistical analysis
Teenagers
Villages
Women
Womens health
Young adults
title The role of social norms on adolescent family planning in rural Kilifi county, Kenya
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