A Study on the Competitive Advantage Strategy of Convenience Store (CVS) in Japan: Focusing on 7-Eleven

Purpose - This study aims to analyze 7-Eleven's specific competitive advantage strategy according to changes in the Japanese convenience store industry by selecting 7-Eleven, a leading company in the Japanese convenience store industry, as a representative case study. Research design, data, and...

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Veröffentlicht in:East asian journal of business economics 2021, Vol.9 (1), p.1-16
1. Verfasser: LEE, Kwang-Keun
Format: Artikel
Sprache:kor
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