Factors Affecting Online Payment Method Decision Behavior of Consumers in Vietnam

E-commerce development led to the explosion of online payment. Consumers have many choices when deciding on the online payment method for each transaction. Using a combination of both qualitative and quantitative methods with the help of SPSS AMOS version 22.0, the article explores the factors that...

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Veröffentlicht in:The Journal of Asian finance, economics, and business economics, and business, 2020-10, Vol.7 (10), p.231-240
Hauptverfasser: NGUYEN, Thi Phuong Linh, NGUYEN, Van Hau
Format: Artikel
Sprache:kor
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