Can Internal Social Media and Data Mining Be a Powerful Communication Vehicle in Reaching Employees in Change Management in Industry 4.0?

Changes in the global economy bring new dynamics, concepts, and implications that require digitalization and adaptation. The new “normal” has changed, and companies must adopt such strategies if they want to survive in the ever-changing business environments. Business Management and Communication Pe...

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Bibliographische Detailangaben

Hauptverfasser:	Özbebek Tunç, Ayşegül, Aslan, Pınar
Format:	Buchkapitel
Sprache:	eng
Schlagworte:	Business & Management Communication Studies LCSH: Information technology Management Science Management. | Industrial management
Online-Zugang:	Volltext
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