Model of a Personalization-Based Agent System for Early Product Adoption Phases

Businesses that offer Software-as-a-Service (SaaS) often allow a "tryout" phase to immediately test their system. The loss of control during this phase forces providers to offer simple ways of product learning for the demonstration of product features. We therefore develop a model of a hyb...

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Bibliographische Detailangaben
Hauptverfasser: Harnisch, M. J., Puchleitner, T., Reinisch, M., Uitz, I.
Format: Tagungsbericht
Sprache:eng
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