Personalized Service Provision in a Context-Aware Shopping Environment

With the advance and pervasion of mobile devices and fast growth of high speed Internet connections, our life is inevitable to be changed. These devices are combined with sensors such as Radio Frequency Identification (RFID) operating on wireless infrastructure to form a wireless sensor networks (WS...

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Hauptverfasser:	Chin-Chih Chang, Shih-Tsung Hsu
Format:	Tagungsbericht
Sprache:	eng
Schlagworte:	Business Cloud computing Context Context-awareness Merchandise Radiofrequency identification Recommender system RFID Service computing Service oriented architecture Ubiquitous Commerce Web services
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creator	Chin-Chih Chang Shih-Tsung Hsu
description	With the advance and pervasion of mobile devices and fast growth of high speed Internet connections, our life is inevitable to be changed. These devices are combined with sensors such as Radio Frequency Identification (RFID) operating on wireless infrastructure to form a wireless sensor networks (WSN) which could facilitate our life in many ways. We would expect a shopping experience in which customers use their mobile device to query and select products, locate items in store, and then check out. In addition, each customer would prefer to receive the customized services according to the surrounding condition. In this paper, we adopt RFID technology, personalized recommendation strategy, and Web services to develop a context-aware shopping environment in which personalized services are provided. The experiment results show the system is useful and could enhance customers' shopping experience.
doi_str_mv	10.1109/CICSyN.2012.29
format	Conference Proceeding
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identifier	ISBN: 9781467326407
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source	IEEE Electronic Library (IEL) Conference Proceedings
subjects	Business Cloud computing Context Context-awareness Merchandise Radiofrequency identification Recommender system RFID Service computing Service oriented architecture Ubiquitous Commerce Web services
title	Personalized Service Provision in a Context-Aware Shopping Environment
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