Views on market value of mobile e-commerce

Views on market value of mobile e-commerce

Mobile e-commerce is a second-generation e-commerce. Due to its convenience and ubiquity, M-Commerce has great social and economic benefits and market prospects. No matter whether from the angle of development of production or from the needs, the mobile e-commerce shows great potential. E-Commerce,...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: Shao Jihong, Wu Danhong
Format: Tagungsbericht
Sprache:eng
Schlagworte:
Business
Industries
Internet
market value
Mobile communication
Mobile computing
mobile E-commerce
Mobile handsets
view
Wireless communication
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Beschreibung
Zusammenfassung:Mobile e-commerce is a second-generation e-commerce. Due to its convenience and ubiquity, M-Commerce has great social and economic benefits and market prospects. No matter whether from the angle of development of production or from the needs, the mobile e-commerce shows great potential. E-Commerce, not a romance, is developing into a huge market. The industry reform aims to break the barrier of traditional monopolistic industry chain, recreate and optimize a new value chain, and eventually enable businesses to win long-lasting competitiveness.
ISSN:2160-1283
DOI:10.1109/ICISE.2010.5690763