Young consumers' m-banking choice in urban Bangladesh: Preliminary indication

With banking channels changing rapidly and multi-channeling becoming increasingly widespread, there is a need to understand consumers' choice of channel and the banking tasks for the channel. Using the example of banking services in urban Bangladesh, where multichanneling is expected to become...

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Bibliographische Detailangaben
Hauptverfasser: Dewan, S.M., Dewan, A.M.
Format: Tagungsbericht
Sprache:eng
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