Applying grey models in categorical data -environmental stimuli, policyholder's characteristics and purchase decision of unit linked insurance

Unit linked insurance is a form of insurance where the policyholder bears the investment risk. The purchasing behavior of unit linked insurance follows the general model of purchasing behavior. The purchase decision here denotes only, whether to buy unit linked insurance or not. We select four envir...

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Bibliographische Detailangaben

Hauptverfasser:	Ker-Tah Hsu, Tzung-Ming Yan
Format:	Tagungsbericht
Sprache:	eng
Schlagworte:	Accidents Analytical models Cultural differences Data models Insurance Investments Mathematical model
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