Not So Flexible Cable

A customer struggles with accepting the service rate that Flexible Cable is charging for cable, Internet, and phone service. Flexible Cable offers a two-year service package that locks her in with a low price for the first year of the contract and then raises the price for the final 12 months of the...

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Veröffentlicht in:	International Journal of Business and Economics 2017-12, Vol.16 (3), p.269-272
Hauptverfasser:	Lauren Haberern, Linda Jane Coleman
Format:	Artikel
Sprache:	chi
Schlagworte:	advertising customer service internal competency within the firm marketing monopoly
Online-Zugang:	Volltext
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