Taking off: Category contrast and organizational mortality in the UK airline industry, 1919-64

This study analyzes the role of Category contrast in the context of an emerging industry. The level of contrast, the degree to which a category stands out from its background, appears to be an important aspect of the legitimation process, but as of yet poorly understood. The article explores three p...

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Veröffentlicht in:Strategic organization 2013-02, Vol.11 (1), p.56-77
Hauptverfasser: Kuilman, Jeroen G., Wezel, Filippo Carlo
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Wezel, Filippo Carlo
description This study analyzes the role of Category contrast in the context of an emerging industry. The level of contrast, the degree to which a category stands out from its background, appears to be an important aspect of the legitimation process, but as of yet poorly understood. The article explores three potential roles: as providing legitimacy to the category as such, as allowing for legitimacy spillovers to peripheral members, and as strengthening density-dependent legitimation. The study investigates these potential roles using longitudinal data on organizational naming patterns in the early passenger airline industry in the United Kingdom.
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subjects Air transportation industry
Airline industry
Airlines
Business administration
Business structures
Civil aviation
Economics and Finance
Empirical evidence
Humanities and Social Sciences
Mortality
Organization theory
Passengers
Population density
Population ecology
Product labeling
Studies
title Taking off: Category contrast and organizational mortality in the UK airline industry, 1919-64
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