De la relation client à la relation salarié : le rôle du marketing RH

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Veröffentlicht in:Revue marocaine de recherche en management et marketing 2011-05 (n° 4-5)
Hauptverfasser: Boujena, Othman, Benraiss, Laïla, Muratbekova-Touron, Maral
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container_title Revue marocaine de recherche en management et marketing
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creator Boujena, Othman
Benraiss, Laïla
Muratbekova-Touron, Maral
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subjects Business administration
domain_shs.gestion.mark
Humanities and Social Sciences
title De la relation client à la relation salarié : le rôle du marketing RH
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