TMZ turns a scoop into a branding blockbuster: story of clippers' owner's racism boosts outlet on all platforms

TMZ turns a scoop into a branding blockbuster: story of clippers' owner's racism boosts outlet on all platforms

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Veröffentlicht in:Broadcasting & cable 2014-05, Vol.144 (17), p.24
1. Verfasser: Albiniak, Paige
Format: Magazinearticle
Sprache:eng
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Broadcasting industry
Company marketing practices
Company service introduction
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Marketing
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Social aspects
Web sites
Web sites (World Wide Web)
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source Business Source Complete
subjects Broadcasting industry
Company marketing practices
Company service introduction
Company Web site/Web page
Evaluation
Marketing
Service introduction
Social aspects
Web sites
Web sites (World Wide Web)
title TMZ turns a scoop into a branding blockbuster: story of clippers' owner's racism boosts outlet on all platforms
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