Charting exploitation strategies for emerging technology: the emergence roadmapping workshop method helps organizations clarify the nature of a potential future-value opportunity and articulate the route towards it

OVERVIEW: Strategy development for early-stage technology and innovation is challenging, with a need to maintain flexibility in the face of high levels of technical and commercial uncertainty. There is a demand for lightweight, agile methods that can support strategic dialogue at this stage, particu...

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Veröffentlicht in:Research technology management 2012-03, Vol.55 (2), p.34
Hauptverfasser: Phaal, Robert, Routley, Michele, Athanassopoulou, Nikoletta, Probert, David
Format: Artikel
Sprache:eng
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