Swedish tourism marketing A case study of the image of Sweden internationally

Självständigt arbete på grundnivå (kandidatexamen) 10 poäng / 15 hp It today's global world we live in the media have started to examine businesses more and more. In addition consumers are expecting more from products, because they are well informed. This means that companies need to market the...

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Hauptverfasser:	Murad Hevi , Södertörns högskola, Institutionen för ekonomi och företagande, Murad Hevi, University of Södertörn, Department of Economics and Business
Format:	Web Resource
Sprache:	eng ; swe
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