Personalization based upon social value in online media

Personalization based upon social value in online media

Embodiments are directed towards personalizing content to be provided to a user. A recommendation score may be determined for a piece of content for a user. The recommendation score may be based on a combination of an intrinsic value and/or a social value of the content to the user. The social value...

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Hauptverfasser: FRENKEL DMITRY, WEINSTEIN ALEX DAVID
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
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creator FRENKEL DMITRY
WEINSTEIN ALEX DAVID
description Embodiments are directed towards personalizing content to be provided to a user. A recommendation score may be determined for a piece of content for a user. The recommendation score may be based on a combination of an intrinsic value and/or a social value of the content to the user. The social value may be calculated based on a combination of an individual social value for each of the user's friends, which may be determined based on the combination of a social weight, an interest probability, and a recommendation score for the friend. Online personalization of content for a user may provide the user with the tools to be a valuable, appreciated member of the user's social network. By employing embodiments, as described herein, content may be determined and provided to a user, which may help the user gain the attention of their social circles.
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subjects CALCULATING
COMPUTING
COUNTING
ELECTRIC DIGITAL DATA PROCESSING
PHYSICS
title Personalization based upon social value in online media
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