Method and system for estimating demand impact on a firm under crisis

Market demand is estimated for a firm under crisis, beginning with an operational demand forecast of a firm as input, correcting that forecast to account for the impact of a pandemic or other extraordinary market-disrupting circumstance, and providing a corrected operational demand forecast as outpu...

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Hauptverfasser: CHEN-RITZO CHING-HUA, SUBRAMANIAN DHARMASHANKAR, ERVOLINA THOMAS ROBERT, CHOWDHARY PAWAN RAGHUNATH
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creator CHEN-RITZO CHING-HUA
SUBRAMANIAN DHARMASHANKAR
ERVOLINA THOMAS ROBERT
CHOWDHARY PAWAN RAGHUNATH
description Market demand is estimated for a firm under crisis, beginning with an operational demand forecast of a firm as input, correcting that forecast to account for the impact of a pandemic or other extraordinary market-disrupting circumstance, and providing a corrected operational demand forecast as output. The correction to account for the impact of an extraordinary market-disrupting circumstance is based on an estimated economic impact of the disruption and an estimated reduction of the firm's sales force attributable to the disruption.
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subjects CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
title Method and system for estimating demand impact on a firm under crisis
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