Method and system for estimating demand impact on a firm under crisis
Market demand is estimated for a firm under crisis, beginning with an operational demand forecast of a firm as input, correcting that forecast to account for the impact of a pandemic or other extraordinary market-disrupting circumstance, and providing a corrected operational demand forecast as outpu...
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creator | CHEN-RITZO CHING-HUA SUBRAMANIAN DHARMASHANKAR ERVOLINA THOMAS ROBERT CHOWDHARY PAWAN RAGHUNATH |
description | Market demand is estimated for a firm under crisis, beginning with an operational demand forecast of a firm as input, correcting that forecast to account for the impact of a pandemic or other extraordinary market-disrupting circumstance, and providing a corrected operational demand forecast as output. The correction to account for the impact of an extraordinary market-disrupting circumstance is based on an estimated economic impact of the disruption and an estimated reduction of the firm's sales force attributable to the disruption. |
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subjects | CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR |
title | Method and system for estimating demand impact on a firm under crisis |
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