Tracking and tracing user activity with application media packages

A software component for tracking and tracing the access and display of Internet content employs an Application Media Package. That package includes a definition for rendering a graphical user interface and a URL pointing to Internet content that may be presented within said user interface. An appli...

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Hauptverfasser: KEMBEL GEORGE ANDREW, MALLOY SCOT, WALLIN MARK, GABBAY LYNN, BELLA JOSEPH, KIM DANIEL, RUSSELL JOHN, KEMBEL GEOFFREY, KEMBEL JOHN ALBERT, KEMBEL JEREMY, MEDRANO ANTHONY, WOBBROCK JAKE, DEVULKAR SRIDHAR
Format: Patent
Sprache:eng
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