SERVER-TO-SERVER INTEGRATION OF TRACKING EVENTS

Techniques for integrating two server systems are provided. A first server system receives, from a first computing device, provider data generated by a third-party tracking service. The first server system stores association data that associates the provider data with one or more content items. Afte...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Hauptverfasser: Cai, Tao, Agarwal, Pallavi, Oh, Yingfeng, Wagner, Robert, Tasharofi, Samira, Ntoulas, Alexandros
Format: Patent
Sprache:eng
Schlagworte:
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