E-MAIL BASED DYNAMIC ADVERTISING

E-MAIL BASED DYNAMIC ADVERTISING

A method includes receiving, at a proxy server, a first request for content from a computing device. The first request includes an identifier that uniquely identifies a user and an e-mail. The method also includes, in response to receiving the first request, sending a second request to a first serve...

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Hauptverfasser: Calamera, Pablo M, Fielder, Matthew
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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creator Calamera, Pablo M
Fielder, Matthew
description A method includes receiving, at a proxy server, a first request for content from a computing device. The first request includes an identifier that uniquely identifies a user and an e-mail. The method also includes, in response to receiving the first request, sending a second request to a first server. The second request includes at least a portion of a cookie associated with the identifier. The method also includes receiving the content at the proxy server from the first server and sending the content from the proxy server to the computing device. The method further includes, subsequent to receiving the first request, determining, at the proxy server, information regarding resolution of dynamic links associated with the content. The information includes a count of a number of times that the content has been accessed outside a time to live (TTL) of the cookie by web browsers or by e-mail clients.
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recordid cdi_epo_espacenet_US2019019224A1
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subjects CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
title E-MAIL BASED DYNAMIC ADVERTISING
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