System and Method for Increasing Location Awareness of Organizations
To measure the increase in location awareness for an organization's locations using a map display, a server device identifies each of the locations belonging to an organization and applies a random filter to select a subset of the locations. An indication of the organization is presented on a m...
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creator | Goldberg Tal Moshitch Gal Timor Roy Koren Omer Zilberstein Karin |
description | To measure the increase in location awareness for an organization's locations using a map display, a server device identifies each of the locations belonging to an organization and applies a random filter to select a subset of the locations. An indication of the organization is presented on a map display at each of the selected organization locations within the subset. When an indication of the organization location is presented to a user a threshold number of times, an icon such as a question mark may be presented in place of the indication at the organization location. The icon may provide a link to a location awareness survey which may request that the user identifies the organization corresponding to the location. Several users may receive the location awareness survey for the same organization location and the users' answers may then be analyzed to determine a location awareness metric. |
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subjects | CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ELECTRIC DIGITAL DATA PROCESSING PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR |
title | System and Method for Increasing Location Awareness of Organizations |
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