PREVIEWING EMAIL TEMPLATES IN MARKETING CAMPAIGNS

Various embodiments of systems and methods for customizing a preview content of an email template assigned to a marketing campaign are described herein. The method involves receiving a request to preview an email template. In response, a content of the email template including placeholders is invoked and the HyperText markup language (HTML) elements for the placeholders is identified. Further, descriptive names for the identified HTML elements are derived according to a correspondence language of the user. In an aspect, the correspondence language of the user is determined based on the user's language selection at the time of login. The identified HTML elements in the email template are replaced with the selected descriptive names and the preview content is rendered on an output interface.