SELLER CONFIGURABLE MERCHANDISING IN AN ELECTRONIC MARKETPLACE

A method and a system for merchandising in a network-based marketplace. Sellers enter item information that identities items to be transacted in a network-based marketplace. Sellers also identify referring items and promoted items and generate associations between them. In response to a buyer's...

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Bibliographische Detailangaben
Hauptverfasser: MORTIMER MEREDITH ELIZABETH, DEARING MICHAEL CHARLES, RAIMONDI ANNE CHANG, SANDLER ANDREW LEIGH, YANSEN TIA DIANN, FOSTER BENJAMIN DAVID
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:A method and a system for merchandising in a network-based marketplace. Sellers enter item information that identities items to be transacted in a network-based marketplace. Sellers also identify referring items and promoted items and generate associations between them. In response to a buyer's request for the item information on a referring item, the network-based marketplace presents the item information for promoted items in addition to the item information for the referring item.