APPLYING REWARDS BASED ON NON-TRANSACTION EVENTS

A method for providing a customer-centric rewards platform configured to communicate to a customer information related to one or more rewards programs associated with one or more customer accounts includes initiating presentation, using a processing device, to the customer of the rewards platform co...

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Hauptverfasser: MCINNES MARK, LLOYD GREGORY JOSEPH, HOLLAND, II GARY R, MADDOX DANIEL C, ROWE ROBERT L, ROBINETTE ANDREA, SCHAEN, JR. BURTON WILLIAM, SCHNEEWEIS STEPHEN MARK, CORDELL EMILIE ASTRID, BOYD ERIC CHARLES, LANG DIMITRIJ A
Format: Patent
Sprache:eng
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Zusammenfassung:A method for providing a customer-centric rewards platform configured to communicate to a customer information related to one or more rewards programs associated with one or more customer accounts includes initiating presentation, using a processing device, to the customer of the rewards platform comprising information related to one or more rewards programs associated with the customer, wherein each of the rewards programs is associated with at least one customer account, determining a non-account transaction event indicating one or more rewards should be applied to one or more rewards accounts has occurred, each of the one or more rewards accounts associated with one or more customer accounts, and crediting one or more rewards accounts with one or more rewards based at least in part on the occurrence of the non-account transaction event.