System and Method for Mobile Advertising Platform
Leveraging the ubiquitous nature of Wireless Devices (WDs), the popularity of different messaging paradigms, and the advantageous response rate that is associated with messaging-based advertising, an infrastructure that augments messages with advertising in dynamic, intelligent, etc. ways (based on...
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| creator | DAR ILAN WILSON SEBASTIAN MIKKEL |
| description | Leveraging the ubiquitous nature of Wireless Devices (WDs), the popularity of different messaging paradigms, and the advantageous response rate that is associated with messaging-based advertising, an infrastructure that augments messages with advertising in dynamic, intelligent, etc. ways (based on various constraints including for example the body of a message, characteristics of a Mobile Subscriber [MS], the current physical location of a MS' WD, a particular advertising campaign's characteristics, etc.). The infrastructure may optionally leverage the capabilities of a centrally-located Messaging Inter-Carrier Vendor. |
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The infrastructure may optionally leverage the capabilities of a centrally-located Messaging Inter-Carrier Vendor.</description><language>eng</language><subject>CALCULATING ; COMPUTING ; COUNTING ; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ; PHYSICS ; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR</subject><creationdate>2011</creationdate><oa>free_for_read</oa><woscitedreferencessubscribed>false</woscitedreferencessubscribed></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><linktohtml>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&date=20111215&DB=EPODOC&CC=US&NR=2011307337A1$$EHTML$$P50$$Gepo$$Hfree_for_read</linktohtml><link.rule.ids>230,308,776,881,25542,76289</link.rule.ids><linktorsrc>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&date=20111215&DB=EPODOC&CC=US&NR=2011307337A1$$EView_record_in_European_Patent_Office$$FView_record_in_$$GEuropean_Patent_Office$$Hfree_for_read</linktorsrc></links><search><creatorcontrib>DAR ILAN</creatorcontrib><creatorcontrib>WILSON SEBASTIAN MIKKEL</creatorcontrib><title>System and Method for Mobile Advertising Platform</title><description>Leveraging the ubiquitous nature of Wireless Devices (WDs), the popularity of different messaging paradigms, and the advantageous response rate that is associated with messaging-based advertising, an infrastructure that augments messages with advertising in dynamic, intelligent, etc. ways (based on various constraints including for example the body of a message, characteristics of a Mobile Subscriber [MS], the current physical location of a MS' WD, a particular advertising campaign's characteristics, etc.). 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| language | eng |
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| subjects | CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR |
| title | System and Method for Mobile Advertising Platform |
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