Demographic based content delivery
Disclosed herein are demographic based content delivery systems and associated methods that automatically and non-invasively detect information regarding one or more persons within a designated viewing area. In embodiments of the systems and methods, two different automatic viewer identification and...
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| creator | WYLIE MATTHEW J RIMAR STEVEN V VALLIER WILLIAM E D'AVANZO ROBERT LEWIS |
| description | Disclosed herein are demographic based content delivery systems and associated methods that automatically and non-invasively detect information regarding one or more persons within a designated viewing area. In embodiments of the systems and methods, two different automatic viewer identification and demographic classification technologies may be utilized, either alone or on combination. The technologies include image recognition technologies that utilize computer driven image and pattern recognition analysis algorithms and radio frequency identification tagging and reading technologies. Data collected from either one of or both of the two technologies is used to feed a demographic classification algorithm which then delivers different multimedia content based upon the determination of the algorithm. The embodiments of the invention may therefore be advantageously utilized to market in real time to consumers at the point of sale. |
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In embodiments of the systems and methods, two different automatic viewer identification and demographic classification technologies may be utilized, either alone or on combination. The technologies include image recognition technologies that utilize computer driven image and pattern recognition analysis algorithms and radio frequency identification tagging and reading technologies. Data collected from either one of or both of the two technologies is used to feed a demographic classification algorithm which then delivers different multimedia content based upon the determination of the algorithm. The embodiments of the invention may therefore be advantageously utilized to market in real time to consumers at the point of sale.</description><language>eng</language><subject>CALCULATING ; COMPUTING ; COUNTING ; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ; PHYSICS ; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR</subject><creationdate>2008</creationdate><oa>free_for_read</oa><woscitedreferencessubscribed>false</woscitedreferencessubscribed></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><linktohtml>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&date=20080306&DB=EPODOC&CC=US&NR=2008059282A1$$EHTML$$P50$$Gepo$$Hfree_for_read</linktohtml><link.rule.ids>230,308,780,885,25564,76547</link.rule.ids><linktorsrc>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&date=20080306&DB=EPODOC&CC=US&NR=2008059282A1$$EView_record_in_European_Patent_Office$$FView_record_in_$$GEuropean_Patent_Office$$Hfree_for_read</linktorsrc></links><search><creatorcontrib>WYLIE MATTHEW J</creatorcontrib><creatorcontrib>RIMAR STEVEN V</creatorcontrib><creatorcontrib>VALLIER WILLIAM E</creatorcontrib><creatorcontrib>D'AVANZO ROBERT LEWIS</creatorcontrib><title>Demographic based content delivery</title><description>Disclosed herein are demographic based content delivery systems and associated methods that automatically and non-invasively detect information regarding one or more persons within a designated viewing area. 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The embodiments of the invention may therefore be advantageously utilized to market in real time to consumers at the point of sale.</description><subject>CALCULATING</subject><subject>COMPUTING</subject><subject>COUNTING</subject><subject>DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES</subject><subject>PHYSICS</subject><subject>SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR</subject><fulltext>true</fulltext><rsrctype>patent</rsrctype><creationdate>2008</creationdate><recordtype>patent</recordtype><sourceid>EVB</sourceid><recordid>eNrjZFBySc3NTy9KLMjITFZISixOTVFIzs8rSc0rUUhJzcksSy2q5GFgTUvMKU7lhdLcDMpuriHOHrqpBfnxqcUFicmpeakl8aHBRgYGFgamlkYWRo6GxsSpAgBY8icm</recordid><startdate>20080306</startdate><enddate>20080306</enddate><creator>WYLIE MATTHEW J</creator><creator>RIMAR STEVEN V</creator><creator>VALLIER WILLIAM E</creator><creator>D'AVANZO ROBERT LEWIS</creator><scope>EVB</scope></search><sort><creationdate>20080306</creationdate><title>Demographic based content delivery</title><author>WYLIE MATTHEW J ; RIMAR STEVEN V ; VALLIER WILLIAM E ; D'AVANZO ROBERT LEWIS</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-epo_espacenet_US2008059282A13</frbrgroupid><rsrctype>patents</rsrctype><prefilter>patents</prefilter><language>eng</language><creationdate>2008</creationdate><topic>CALCULATING</topic><topic>COMPUTING</topic><topic>COUNTING</topic><topic>DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES</topic><topic>PHYSICS</topic><topic>SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR</topic><toplevel>online_resources</toplevel><creatorcontrib>WYLIE MATTHEW J</creatorcontrib><creatorcontrib>RIMAR STEVEN V</creatorcontrib><creatorcontrib>VALLIER WILLIAM E</creatorcontrib><creatorcontrib>D'AVANZO ROBERT LEWIS</creatorcontrib><collection>esp@cenet</collection></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext_linktorsrc</fulltext></delivery><addata><au>WYLIE MATTHEW J</au><au>RIMAR STEVEN V</au><au>VALLIER WILLIAM E</au><au>D'AVANZO ROBERT LEWIS</au><format>patent</format><genre>patent</genre><ristype>GEN</ristype><title>Demographic based content delivery</title><date>2008-03-06</date><risdate>2008</risdate><abstract>Disclosed herein are demographic based content delivery systems and associated methods that automatically and non-invasively detect information regarding one or more persons within a designated viewing area. In embodiments of the systems and methods, two different automatic viewer identification and demographic classification technologies may be utilized, either alone or on combination. The technologies include image recognition technologies that utilize computer driven image and pattern recognition analysis algorithms and radio frequency identification tagging and reading technologies. Data collected from either one of or both of the two technologies is used to feed a demographic classification algorithm which then delivers different multimedia content based upon the determination of the algorithm. The embodiments of the invention may therefore be advantageously utilized to market in real time to consumers at the point of sale.</abstract><oa>free_for_read</oa></addata></record> |
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| subjects | CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR |
| title | Demographic based content delivery |
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