Method and apparatus for dynamically rendering an advertiser web page as proxied web page

Method and apparatus for dynamically rendering an advertiser web page as proxied web page

Disclosed are methods and apparatus, including computer program products, implementing and using techniques for dynamically rendering an advertiser web page as a proxied web page associated with an online marketing campaign on behalf of an advertiser. The advertiser has an associated computer in com...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Hauptverfasser: KLINE MICHAEL L, DUONG TRUOC V, SPITZ ROBERT K, XIE SHUNXING
Format: Patent
Sprache:eng
Schlagworte:
CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
Online-Zugang:Volltext bestellen
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
container_end_page
container_issue
container_start_page
container_title
container_volume
creator KLINE MICHAEL L
DUONG TRUOC V
SPITZ ROBERT K
XIE SHUNXING
description Disclosed are methods and apparatus, including computer program products, implementing and using techniques for dynamically rendering an advertiser web page as a proxied web page associated with an online marketing campaign on behalf of an advertiser. The advertiser has an associated computer in communication with a data network. The method is performed for customizing data presented to a customer having a computer in communication with the data network without requiring intervention by the advertiser. In one aspect, the method includes providing the advertiser web page on a processor-readable storage medium in communication with the data network. A request is received on behalf of the customer for the advertiser web page. Responsive to the customer request, the advertiser web page is retrieved from the processor-readable storage medium. The advertiser web page is dynamically edited to produce the proxied web page. The proxied web page is provided over the data network for the customer computer. In one aspect, responsive to a customer interaction based on the proxied web page, a data collection engine collects information describing the customer interaction.
format Patent
fullrecord <record><control><sourceid>epo_EVB</sourceid><recordid>TN_cdi_epo_espacenet_US2006074751A1</recordid><sourceformat>XML</sourceformat><sourcesystem>PC</sourcesystem><sourcerecordid>US2006074751A1</sourcerecordid><originalsourceid>FETCH-epo_espacenet_US2006074751A13</originalsourceid><addsrcrecordid>eNqNijsLwjAURrs4iPofLjgLqY92FlFcnNTBqVybrzUQk3ATH_33dhBnh8OBwxlmlwPSzWti1xMCC6dHpMYL6c7x3dRsbUcCpyHGtf1HrJ-QZCKEXrhS4BbEkYL4t4H-tXE2aNhGTL4eZdPd9rTZzxB8hRi4hkOqzse5UoUql-UqX-eL_64Pu7A7Yg</addsrcrecordid><sourcetype>Open Access Repository</sourcetype><iscdi>true</iscdi><recordtype>patent</recordtype></control><display><type>patent</type><title>Method and apparatus for dynamically rendering an advertiser web page as proxied web page</title><source>esp@cenet</source><creator>KLINE MICHAEL L ; DUONG TRUOC V ; SPITZ ROBERT K ; XIE SHUNXING</creator><creatorcontrib>KLINE MICHAEL L ; DUONG TRUOC V ; SPITZ ROBERT K ; XIE SHUNXING</creatorcontrib><description>Disclosed are methods and apparatus, including computer program products, implementing and using techniques for dynamically rendering an advertiser web page as a proxied web page associated with an online marketing campaign on behalf of an advertiser. The advertiser has an associated computer in communication with a data network. The method is performed for customizing data presented to a customer having a computer in communication with the data network without requiring intervention by the advertiser. In one aspect, the method includes providing the advertiser web page on a processor-readable storage medium in communication with the data network. A request is received on behalf of the customer for the advertiser web page. Responsive to the customer request, the advertiser web page is retrieved from the processor-readable storage medium. The advertiser web page is dynamically edited to produce the proxied web page. The proxied web page is provided over the data network for the customer computer. In one aspect, responsive to a customer interaction based on the proxied web page, a data collection engine collects information describing the customer interaction.</description><language>eng</language><subject>CALCULATING ; COMPUTING ; COUNTING ; DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES ; PHYSICS ; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR</subject><creationdate>2006</creationdate><oa>free_for_read</oa><woscitedreferencessubscribed>false</woscitedreferencessubscribed></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><linktohtml>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&amp;date=20060406&amp;DB=EPODOC&amp;CC=US&amp;NR=2006074751A1$$EHTML$$P50$$Gepo$$Hfree_for_read</linktohtml><link.rule.ids>230,308,776,881,25542,76289</link.rule.ids><linktorsrc>$$Uhttps://worldwide.espacenet.com/publicationDetails/biblio?FT=D&amp;date=20060406&amp;DB=EPODOC&amp;CC=US&amp;NR=2006074751A1$$EView_record_in_European_Patent_Office$$FView_record_in_$$GEuropean_Patent_Office$$Hfree_for_read</linktorsrc></links><search><creatorcontrib>KLINE MICHAEL L</creatorcontrib><creatorcontrib>DUONG TRUOC V</creatorcontrib><creatorcontrib>SPITZ ROBERT K</creatorcontrib><creatorcontrib>XIE SHUNXING</creatorcontrib><title>Method and apparatus for dynamically rendering an advertiser web page as proxied web page</title><description>Disclosed are methods and apparatus, including computer program products, implementing and using techniques for dynamically rendering an advertiser web page as a proxied web page associated with an online marketing campaign on behalf of an advertiser. The advertiser has an associated computer in communication with a data network. The method is performed for customizing data presented to a customer having a computer in communication with the data network without requiring intervention by the advertiser. In one aspect, the method includes providing the advertiser web page on a processor-readable storage medium in communication with the data network. A request is received on behalf of the customer for the advertiser web page. Responsive to the customer request, the advertiser web page is retrieved from the processor-readable storage medium. The advertiser web page is dynamically edited to produce the proxied web page. The proxied web page is provided over the data network for the customer computer. In one aspect, responsive to a customer interaction based on the proxied web page, a data collection engine collects information describing the customer interaction.</description><subject>CALCULATING</subject><subject>COMPUTING</subject><subject>COUNTING</subject><subject>DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES</subject><subject>PHYSICS</subject><subject>SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR</subject><fulltext>true</fulltext><rsrctype>patent</rsrctype><creationdate>2006</creationdate><recordtype>patent</recordtype><sourceid>EVB</sourceid><recordid>eNqNijsLwjAURrs4iPofLjgLqY92FlFcnNTBqVybrzUQk3ATH_33dhBnh8OBwxlmlwPSzWti1xMCC6dHpMYL6c7x3dRsbUcCpyHGtf1HrJ-QZCKEXrhS4BbEkYL4t4H-tXE2aNhGTL4eZdPd9rTZzxB8hRi4hkOqzse5UoUql-UqX-eL_64Pu7A7Yg</recordid><startdate>20060406</startdate><enddate>20060406</enddate><creator>KLINE MICHAEL L</creator><creator>DUONG TRUOC V</creator><creator>SPITZ ROBERT K</creator><creator>XIE SHUNXING</creator><scope>EVB</scope></search><sort><creationdate>20060406</creationdate><title>Method and apparatus for dynamically rendering an advertiser web page as proxied web page</title><author>KLINE MICHAEL L ; DUONG TRUOC V ; SPITZ ROBERT K ; XIE SHUNXING</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-epo_espacenet_US2006074751A13</frbrgroupid><rsrctype>patents</rsrctype><prefilter>patents</prefilter><language>eng</language><creationdate>2006</creationdate><topic>CALCULATING</topic><topic>COMPUTING</topic><topic>COUNTING</topic><topic>DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES</topic><topic>PHYSICS</topic><topic>SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR</topic><toplevel>online_resources</toplevel><creatorcontrib>KLINE MICHAEL L</creatorcontrib><creatorcontrib>DUONG TRUOC V</creatorcontrib><creatorcontrib>SPITZ ROBERT K</creatorcontrib><creatorcontrib>XIE SHUNXING</creatorcontrib><collection>esp@cenet</collection></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext_linktorsrc</fulltext></delivery><addata><au>KLINE MICHAEL L</au><au>DUONG TRUOC V</au><au>SPITZ ROBERT K</au><au>XIE SHUNXING</au><format>patent</format><genre>patent</genre><ristype>GEN</ristype><title>Method and apparatus for dynamically rendering an advertiser web page as proxied web page</title><date>2006-04-06</date><risdate>2006</risdate><abstract>Disclosed are methods and apparatus, including computer program products, implementing and using techniques for dynamically rendering an advertiser web page as a proxied web page associated with an online marketing campaign on behalf of an advertiser. The advertiser has an associated computer in communication with a data network. The method is performed for customizing data presented to a customer having a computer in communication with the data network without requiring intervention by the advertiser. In one aspect, the method includes providing the advertiser web page on a processor-readable storage medium in communication with the data network. A request is received on behalf of the customer for the advertiser web page. Responsive to the customer request, the advertiser web page is retrieved from the processor-readable storage medium. The advertiser web page is dynamically edited to produce the proxied web page. The proxied web page is provided over the data network for the customer computer. In one aspect, responsive to a customer interaction based on the proxied web page, a data collection engine collects information describing the customer interaction.</abstract><oa>free_for_read</oa></addata></record>
fulltext fulltext_linktorsrc
identifier
ispartof
issn
language eng
recordid cdi_epo_espacenet_US2006074751A1
source esp@cenet
subjects CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
title Method and apparatus for dynamically rendering an advertiser web page as proxied web page
url https://sfx.bib-bvb.de/sfx_tum?ctx_ver=Z39.88-2004&ctx_enc=info:ofi/enc:UTF-8&ctx_tim=2025-02-11T10%3A48%3A50IST&url_ver=Z39.88-2004&url_ctx_fmt=infofi/fmt:kev:mtx:ctx&rfr_id=info:sid/primo.exlibrisgroup.com:primo3-Article-epo_EVB&rft_val_fmt=info:ofi/fmt:kev:mtx:patent&rft.genre=patent&rft.au=KLINE%20MICHAEL%20L&rft.date=2006-04-06&rft_id=info:doi/&rft_dat=%3Cepo_EVB%3EUS2006074751A1%3C/epo_EVB%3E%3Curl%3E%3C/url%3E&disable_directlink=true&sfx.directlink=off&sfx.report_link=0&rft_id=info:oai/&rft_id=info:pmid/&rfr_iscdi=true