Determining and using brand information in electronic commerce

An apparatus and method for predicting a brand name of a product are disclosed herein. A product identification number for the product is converted into a normalized global trade item number (GTIN). For each of a plurality of GTIN prefixes corresponding to the normalized GTIN, brand names and counts...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Lakshminarayanan, Arun, Ruvini, Jean-David, Shivaswamy, Gurudatta Horantur
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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