DIGITAL BROADCAST SYSTEM AND METHOD FOR TARGET PROPAGATION OF AUDIO INFORMATION

DIGITAL BROADCAST SYSTEM AND METHOD FOR TARGET PROPAGATION OF AUDIO INFORMATION

FIELD: advertising engineering using cable television systems. ^ SUBSTANCE: user multimedia terminal saves preset identification number of target group of viewers in its memory. Cable signal being transmitted incorporates identification numbers of target groups of viewers apart from video item prese...

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Hauptverfasser: GREJVZ DZHORDZH A, EHNDLER DZHORDZH III, LINK DZHON F, BRAUN TOMAS A
Format: Patent
Sprache:eng ; rus
Schlagworte:
ELECTRIC COMMUNICATION TECHNIQUE
ELECTRICITY
PICTORIAL COMMUNICATION, e.g. TELEVISION
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creator GREJVZ DZHORDZH A
EHNDLER DZHORDZH III
LINK DZHON F
BRAUN TOMAS A
description FIELD: advertising engineering using cable television systems. ^ SUBSTANCE: user multimedia terminal saves preset identification number of target group of viewers in its memory. Cable signal being transmitted incorporates identification numbers of target groups of viewers apart from video item presented in the form of digital video signal and accompanying primary audio signal. Application program of user multimedia terminal finds out if alternative audio accompaniment signal is present in cable signal and compares preset identification number with those contained in cable signal to determine audio accompaniment signal to be reproduced in given video item. ^ EFFECT: provision for saving preset number of target group of viewers in user multimedia terminal memory. ^ 8 cl, 3 dwg
format Patent
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subjects ELECTRIC COMMUNICATION TECHNIQUE
ELECTRICITY
PICTORIAL COMMUNICATION, e.g. TELEVISION
title DIGITAL BROADCAST SYSTEM AND METHOD FOR TARGET PROPAGATION OF AUDIO INFORMATION
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