Systems and methods for evaluating search query terms for improving search results

A system and method for displaying product information to a customer is described herein. Included is a database 20 and a server 72 including a processor 74. The processor is programmed to receive a search query (52, fig 10) including a plurality of search terms via a computing device (22, fig 1). The processor selects a search term from the plurality of search terms and determines an optionalization probability (56, fig10) associated with the selected search term (54, fig 10). The processor generates a search request as a function of the search query and determines whether to retain the selected search term with the search request as a function of the optionalization probability. The processor retrieves product records from the database as a function of the search request, and generates and displays a product search result including product information associated with the retrieved product records.