MEDIA DEVICE ON/OFF DETECTION USING RETURN PATH DATA
An example apparatus to perform media device on/off detection using return path data includes interface circuitry, machine readable instructions, and programmable circuitry to at least one of instantiate or execute the machine readable instructions to classify view segments associated with common ho...
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| creator | MIRI, Fatemehossadat CHANDRA, Tushar GROTELUESCHEN, Michael FASSOIS, Demetrios KURZYNSKI, David J ANDERSON, Michael Evan |
| description | An example apparatus to perform media device on/off detection using return path data includes interface circuitry, machine readable instructions, and programmable circuitry to at least one of instantiate or execute the machine readable instructions to classify view segments associated with common homes data based on whether first return path data in respective ones of the view segments has matching panel meter data to determine labeled view segments, train a machine learning algorithm, based on a first set of features, to output media device on/off determinations to produce a machine learning algorithm, the first set of features generated from the labeled view segments, and apply second return path data to the machine learning algorithm trained to output a first on/off determination associated with a media device represented in the second return path data. |
| format | Patent |
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| subjects | CALCULATING COMPUTER SYSTEMS BASED ON SPECIFIC COMPUTATIONAL MODELS COMPUTING COUNTING ELECTRIC COMMUNICATION TECHNIQUE ELECTRICITY PHYSICS PICTORIAL COMMUNICATION, e.g. TELEVISION |
| title | MEDIA DEVICE ON/OFF DETECTION USING RETURN PATH DATA |
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