Methods and apparatus to characterize households with media meter data

Methods, apparatus, systems and articles of manufacture are disclosed to characterize households with media meter data. An example method includes identifying, with a processor, a power status and a first automatic gain control (AGC) value for an exposure minute from a panelist audience meter in a f...

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Hauptverfasser: SHANKAR, BALACHANDER, CHMURA, LUKASZ, POPPIE, MOLLY, DOLSON, TIMOTHY, KURZYNSKI, DAVID J, DOE, PETER CAMPBELL, BOURQUIN, CHRISTINE, YOU, HUAXIN, GARCIA, JARRETT, BURR, JONE MARY
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creator SHANKAR, BALACHANDER
CHMURA, LUKASZ
POPPIE, MOLLY
DOLSON, TIMOTHY
KURZYNSKI, DAVID J
DOE, PETER CAMPBELL
BOURQUIN, CHRISTINE
YOU, HUAXIN
GARCIA, JARRETT
BURR, JONE MARY
description Methods, apparatus, systems and articles of manufacture are disclosed to characterize households with media meter data. An example method includes identifying, with a processor, a power status and a first automatic gain control (AGC) value for an exposure minute from a panelist audience meter in a first household, the panelist audience meter comprising a power sensor, identifying a second AGC value and a daypart for a household tuning minute from a first media meter (MM) in the first household, the MM comprising microphones to collect audio data, and calculating model coefficients based on the exposure minute and the household tuning minute to be applied to data from a second MM in a second household, the model coefficients to facilitate a power status probability calculation in the second household devoid of the panelist audience meter having the power sensor.
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subjects BROADCAST COMMUNICATION
ELECTRIC COMMUNICATION TECHNIQUE
ELECTRICITY
title Methods and apparatus to characterize households with media meter data
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