System and method for realizing advertising media in mobile communication network

The method comprises: when a terminal user is taken as a called side, the system temporarily connects the call to the media advertisement broadcasting equipment (MABE); the MABE plays the media advertisement to the calling user, and after playing the advertisement, the system connects the call to th...

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1. Verfasser: WANCHUN HOU
Format: Patent
Sprache:eng
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Zusammenfassung:The method comprises: when a terminal user is taken as a called side, the system temporarily connects the call to the media advertisement broadcasting equipment (MABE); the MABE plays the media advertisement to the calling user, and after playing the advertisement, the system connects the call to the called terminal; when the mobile user receives the short message, the MABE sends advertisement information to the mobile phone number sending the short message through the short message gateway (SMG); the user sending the short message receives the advertisement information; when the mobile user receives multimedia message, the MABE sends the multimedia advertisement information the mobile phone number sending the multimedia message through multimedia messaging service relay (MMSR), and the user sending the multimedia message receives the multimedia advertisement message.