METHOD AND APPARATUS FOR SEGMENTING A CUSTOMER BASE AND INTERACTING WITH CUSTOMERS OF THE SEGMENTED CUSTOMER BASE

A method and apparatus may segment a business' customer base and determine one or more business behaviors toward customers based on the segmentation. For example, the method and apparatus may communicate a survey to a plurality of customers including at least one needs-based question and at lea...

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Hauptverfasser:	COTE, KEVIN, STILES, LAURETTE C, MAYES, DANIEL, WEBSTER, ERIC, ARSENEAU, JEFFREY D, FISHER, CRAIG W, PULVER, ELIZABETH, ARMSTRONG, NANCY K, PARK, THOMAS H, WILSON, LINDSAY, EMLEN, BRANDON L, STRAUB, LAUREL K
Format:	Patent
Sprache:	eng ; fre
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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