CONTENT CREATION, DEPLOYMENT COLLABORATION, AND SUBSEQUENT MARKETING ACTIVITIES

CONTENT CREATION, DEPLOYMENT COLLABORATION, AND SUBSEQUENT MARKETING ACTIVITIES

Content creation and deployment collaboration techniques are described. In one or more implementations, metadata that describes the creation of the content may be associated with the content. The content may then be provided from a content creation service to a content deployment service for deploym...

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Hauptverfasser: MARTH, MICHAEL, BEATON, KEN
Format: Patent
Sprache:eng
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CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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creator MARTH, MICHAEL
BEATON, KEN
description Content creation and deployment collaboration techniques are described. In one or more implementations, metadata that describes the creation of the content may be associated with the content. The content may then be provided from a content creation service to a content deployment service for deployment as part of a marketing activity. Deployment data obtained from this tracking may be utilized to support a variety of functionality, such as by content creators to determine which of their content has been successfully employed as part of marketing activities, marketers may also use knowledge of the deployment of the content to choose content to be included in a marketing activity as well as select content creators that are best suited to provide this content, used to configure badges, by retailers and manufacturers, and so forth. Wolfe-SBMC Docket No.: P5240-US-ORG3 C,7 Inventors: Marth et al. Title: Content Creation, Deployment Collaboration, and Subsequent Marketing Activities Content Creation Deployment Content Deployment Content Creation Deployment Manager Module Manager Module Client Device 106 Comm unication %9-l
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subjects CALCULATING
COMPUTING
COUNTING
DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES
PHYSICS
SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
title CONTENT CREATION, DEPLOYMENT COLLABORATION, AND SUBSEQUENT MARKETING ACTIVITIES
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