Optimizing ads by customization for a target device

Computer systems, methods and media for optimizing an advertisement are provided. Creative elements for an ad campaign are received from an advertiser. In response to an ad call from a target device, device information, application information, and user information are accessed. Based on the accesse...

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Bibliographische Detailangaben

Hauptverfasser:	ALI, ALAM, PICARD, ERIC, BRUN, ERIC, DUNN, MELISSA W, BIRD, AARON, NANDA, GABRIEL, SCHIAPPA, DAN, BOHRER, RICK
Format:	Patent
Sprache:	eng
Schlagworte:	CALCULATING COMPUTING COUNTING DATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FORADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORYOR FORECASTING PURPOSES PHYSICS SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE,COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTINGPURPOSES, NOT OTHERWISE PROVIDED FOR
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