Leveraging strategies of recurring non-mega sporting events for host community development: a multiple-case study approach

PurposeThis study extends the event leverage model and applies the community development theory to explore how event managers can leverage recurring, non-mega sporting events for sustainable socio-economic development.Design/methodology/approachThe authors conduct a survey comprising 6 semi-structur...

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Veröffentlicht in:Sport, business and management business and management, 2023-01, Vol.13 (1), p.19-36
Hauptverfasser: Oshimi, Daichi, Yamaguchi, Shiro
Format: Artikel
Sprache:eng
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