Antecedents to internet use to collaboratively consume apparel
Purpose The purpose of this paper is to investigate attitude, subjective norm, perceived integrity of participants, materialism, and previous experience with collaborative consumption (CC) offline as antecedents to the CC of apparel facilitated by the internet. Design/methodology/approach Survey res...
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Veröffentlicht in: | Journal of fashion marketing and management 2016-10, Vol.20 (4), p.370-382 |
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container_title | Journal of fashion marketing and management |
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creator | Johnson, Kim K.P Mun, Jung Mee Chae, Yoori |
description | Purpose
The purpose of this paper is to investigate attitude, subjective norm, perceived integrity of participants, materialism, and previous experience with collaborative consumption (CC) offline as antecedents to the CC of apparel facilitated by the internet.
Design/methodology/approach
Survey research with convenience sample of consumers from within the USA.
Findings
Attitude toward CC of apparel was significantly related to intention to collaboratively consume apparel online as was subjective norms. Previous experience with CC of apparel offline was significantly related to both attitude and behavioral intention. Perceived integrity of CC participants was related to previous experience with CC of apparel offline and attitude. Materialism was significantly and negatively related to previous experience with CC of apparel.
Research limitations/implications
Research limitations include the use of a convenience sample of consumers and the research was limited to one form of CC.
Practical implications
As a means to foster sustainable consumption, for those interested in promoting CC, consideration should be given to having existing participants of CC invite other family members and friends to try it as this might be more effective than targeting random members of the consuming public.
Originality/value
An investigation of CC of a fashion item (apparel) that identifies predictors to participation. |
doi_str_mv | 10.1108/JFMM-12-2015-0092 |
format | Article |
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The purpose of this paper is to investigate attitude, subjective norm, perceived integrity of participants, materialism, and previous experience with collaborative consumption (CC) offline as antecedents to the CC of apparel facilitated by the internet.
Design/methodology/approach
Survey research with convenience sample of consumers from within the USA.
Findings
Attitude toward CC of apparel was significantly related to intention to collaboratively consume apparel online as was subjective norms. Previous experience with CC of apparel offline was significantly related to both attitude and behavioral intention. Perceived integrity of CC participants was related to previous experience with CC of apparel offline and attitude. Materialism was significantly and negatively related to previous experience with CC of apparel.
Research limitations/implications
Research limitations include the use of a convenience sample of consumers and the research was limited to one form of CC.
Practical implications
As a means to foster sustainable consumption, for those interested in promoting CC, consideration should be given to having existing participants of CC invite other family members and friends to try it as this might be more effective than targeting random members of the consuming public.
Originality/value
An investigation of CC of a fashion item (apparel) that identifies predictors to participation.</description><identifier>ISSN: 1361-2026</identifier><identifier>EISSN: 1758-7433</identifier><identifier>DOI: 10.1108/JFMM-12-2015-0092</identifier><language>eng</language><publisher>Bradford: Emerald Group Publishing Limited</publisher><subject>Attitudes ; Behavior ; Collaboration ; Consumer behavior ; Consumers ; Consumption ; Electronic commerce ; Internet ; Libraries ; Participation ; Researchers ; Sustainability ; Sustainable consumption ; Virtual communities</subject><ispartof>Journal of fashion marketing and management, 2016-10, Vol.20 (4), p.370-382</ispartof><rights>Emerald Group Publishing Limited</rights><rights>Emerald Group Publishing Limited 2016</rights><lds50>peer_reviewed</lds50><woscitedreferencessubscribed>false</woscitedreferencessubscribed><citedby>FETCH-LOGICAL-c459t-9f494b6ff3ded17948d042279cae2a318a79098271bd793f2d80b763ef86f33a3</citedby><cites>FETCH-LOGICAL-c459t-9f494b6ff3ded17948d042279cae2a318a79098271bd793f2d80b763ef86f33a3</cites></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><linktohtml>$$Uhttps://www.emerald.com/insight/content/doi/10.1108/JFMM-12-2015-0092/full/html$$EHTML$$P50$$Gemerald$$H</linktohtml><link.rule.ids>314,776,780,961,11614,27901,27902,52664</link.rule.ids></links><search><creatorcontrib>Johnson, Kim K.P</creatorcontrib><creatorcontrib>Mun, Jung Mee</creatorcontrib><creatorcontrib>Chae, Yoori</creatorcontrib><title>Antecedents to internet use to collaboratively consume apparel</title><title>Journal of fashion marketing and management</title><description>Purpose
The purpose of this paper is to investigate attitude, subjective norm, perceived integrity of participants, materialism, and previous experience with collaborative consumption (CC) offline as antecedents to the CC of apparel facilitated by the internet.
Design/methodology/approach
Survey research with convenience sample of consumers from within the USA.
Findings
Attitude toward CC of apparel was significantly related to intention to collaboratively consume apparel online as was subjective norms. Previous experience with CC of apparel offline was significantly related to both attitude and behavioral intention. Perceived integrity of CC participants was related to previous experience with CC of apparel offline and attitude. Materialism was significantly and negatively related to previous experience with CC of apparel.
Research limitations/implications
Research limitations include the use of a convenience sample of consumers and the research was limited to one form of CC.
Practical implications
As a means to foster sustainable consumption, for those interested in promoting CC, consideration should be given to having existing participants of CC invite other family members and friends to try it as this might be more effective than targeting random members of the consuming public.
Originality/value
An investigation of CC of a fashion item (apparel) that identifies predictors to participation.</description><subject>Attitudes</subject><subject>Behavior</subject><subject>Collaboration</subject><subject>Consumer behavior</subject><subject>Consumers</subject><subject>Consumption</subject><subject>Electronic commerce</subject><subject>Internet</subject><subject>Libraries</subject><subject>Participation</subject><subject>Researchers</subject><subject>Sustainability</subject><subject>Sustainable consumption</subject><subject>Virtual communities</subject><issn>1361-2026</issn><issn>1758-7433</issn><fulltext>true</fulltext><rsrctype>article</rsrctype><creationdate>2016</creationdate><recordtype>article</recordtype><sourceid>BENPR</sourceid><recordid>eNptkE9LxDAQxYMouK5-AG8Fz9WZpG2Si7Asrn_YxYueQ9pOoEu3rUkq7Le3Zb0InmYe8948-DF2i3CPCOrhbbPbpchTDpinAJqfsQXKXKUyE-J82kWB05EXl-wqhD0ASqFgwR5XXaSKaupiSGKfNJP0HcVkDDTrqm9bW_bexuab2uOkuzAeKLHDYD211-zC2TbQze9css_N08f6Jd2-P7-uV9u0ynIdU-0ynZWFc6KmGqXOVA0Z51JXlrgVqKzUoBWXWNZSC8drBaUsBDlVOCGsWLK709_B918jhWj2_ei7qdKghlyCUIJPLjy5Kt-H4MmZwTcH648GwcyYzIzJIDczJjNjmjJwytCBvG3rfyN_yIofZd1ooQ</recordid><startdate>20161003</startdate><enddate>20161003</enddate><creator>Johnson, Kim K.P</creator><creator>Mun, Jung Mee</creator><creator>Chae, Yoori</creator><general>Emerald Group Publishing Limited</general><scope>AAYXX</scope><scope>CITATION</scope><scope>0U~</scope><scope>1-H</scope><scope>7WY</scope><scope>7WZ</scope><scope>7XB</scope><scope>8AO</scope><scope>AFKRA</scope><scope>BENPR</scope><scope>BEZIV</scope><scope>CCPQU</scope><scope>DWQXO</scope><scope>F~G</scope><scope>K6~</scope><scope>L.-</scope><scope>L.0</scope><scope>M0C</scope><scope>PQBIZ</scope><scope>PQEST</scope><scope>PQQKQ</scope><scope>PQUKI</scope><scope>Q9U</scope></search><sort><creationdate>20161003</creationdate><title>Antecedents to internet use to collaboratively consume apparel</title><author>Johnson, Kim K.P ; Mun, Jung Mee ; Chae, Yoori</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-LOGICAL-c459t-9f494b6ff3ded17948d042279cae2a318a79098271bd793f2d80b763ef86f33a3</frbrgroupid><rsrctype>articles</rsrctype><prefilter>articles</prefilter><language>eng</language><creationdate>2016</creationdate><topic>Attitudes</topic><topic>Behavior</topic><topic>Collaboration</topic><topic>Consumer behavior</topic><topic>Consumers</topic><topic>Consumption</topic><topic>Electronic commerce</topic><topic>Internet</topic><topic>Libraries</topic><topic>Participation</topic><topic>Researchers</topic><topic>Sustainability</topic><topic>Sustainable consumption</topic><topic>Virtual communities</topic><toplevel>peer_reviewed</toplevel><toplevel>online_resources</toplevel><creatorcontrib>Johnson, Kim K.P</creatorcontrib><creatorcontrib>Mun, Jung Mee</creatorcontrib><creatorcontrib>Chae, Yoori</creatorcontrib><collection>CrossRef</collection><collection>Global News & ABI/Inform Professional</collection><collection>Trade PRO</collection><collection>ABI/INFORM Collection</collection><collection>ABI/INFORM Global (PDF only)</collection><collection>ProQuest Central (purchase pre-March 2016)</collection><collection>ProQuest Pharma Collection</collection><collection>ProQuest Central UK/Ireland</collection><collection>ProQuest Central</collection><collection>Business Premium Collection</collection><collection>ProQuest One Community College</collection><collection>ProQuest Central Korea</collection><collection>ABI/INFORM Global (Corporate)</collection><collection>ProQuest Business Collection</collection><collection>ABI/INFORM Professional Advanced</collection><collection>ABI/INFORM Professional Standard</collection><collection>ABI/INFORM Global</collection><collection>ProQuest One Business</collection><collection>ProQuest One Academic Eastern Edition (DO NOT USE)</collection><collection>ProQuest One Academic</collection><collection>ProQuest One Academic UKI Edition</collection><collection>ProQuest Central Basic</collection><jtitle>Journal of fashion marketing and management</jtitle></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext</fulltext></delivery><addata><au>Johnson, Kim K.P</au><au>Mun, Jung Mee</au><au>Chae, Yoori</au><format>journal</format><genre>article</genre><ristype>JOUR</ristype><atitle>Antecedents to internet use to collaboratively consume apparel</atitle><jtitle>Journal of fashion marketing and management</jtitle><date>2016-10-03</date><risdate>2016</risdate><volume>20</volume><issue>4</issue><spage>370</spage><epage>382</epage><pages>370-382</pages><issn>1361-2026</issn><eissn>1758-7433</eissn><abstract>Purpose
The purpose of this paper is to investigate attitude, subjective norm, perceived integrity of participants, materialism, and previous experience with collaborative consumption (CC) offline as antecedents to the CC of apparel facilitated by the internet.
Design/methodology/approach
Survey research with convenience sample of consumers from within the USA.
Findings
Attitude toward CC of apparel was significantly related to intention to collaboratively consume apparel online as was subjective norms. Previous experience with CC of apparel offline was significantly related to both attitude and behavioral intention. Perceived integrity of CC participants was related to previous experience with CC of apparel offline and attitude. Materialism was significantly and negatively related to previous experience with CC of apparel.
Research limitations/implications
Research limitations include the use of a convenience sample of consumers and the research was limited to one form of CC.
Practical implications
As a means to foster sustainable consumption, for those interested in promoting CC, consideration should be given to having existing participants of CC invite other family members and friends to try it as this might be more effective than targeting random members of the consuming public.
Originality/value
An investigation of CC of a fashion item (apparel) that identifies predictors to participation.</abstract><cop>Bradford</cop><pub>Emerald Group Publishing Limited</pub><doi>10.1108/JFMM-12-2015-0092</doi><tpages>13</tpages></addata></record> |
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identifier | ISSN: 1361-2026 |
ispartof | Journal of fashion marketing and management, 2016-10, Vol.20 (4), p.370-382 |
issn | 1361-2026 1758-7433 |
language | eng |
recordid | cdi_emerald_primary_10_1108_JFMM-12-2015-0092 |
source | Emerald Journals |
subjects | Attitudes Behavior Collaboration Consumer behavior Consumers Consumption Electronic commerce Internet Libraries Participation Researchers Sustainability Sustainable consumption Virtual communities |
title | Antecedents to internet use to collaboratively consume apparel |
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