Attitudes toward acupuncture in Hong Kong
Purpose – This paper aims at describing and exploring how consumers perceive acupuncture as a medical treatment in relation to biomedicine. Design/methodology/approach – Data were collected through an online survey using quota sampling. The attitudes of 879 Hong Kong residents aged 20 or above were...
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Veröffentlicht in: | International journal of pharmaceutical and healthcare marketing 2015-06, Vol.9 (2), p.158-174 |
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Sprache: | eng |
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