Measuring internal communication satisfaction: validating the internal communication satisfaction questionnaire

PurposeThe study examines the psychometric properties of internal communication satisfaction questionnaire (ICSQ), an instrument originally developed in Croatian. A need for a contemporary instrument validated among a non-English-speaking population of employees who use English as their second langu...

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Veröffentlicht in:Corporate communications 2021-06, Vol.26 (3), p.589-604
Hauptverfasser: Tkalac Verčič, Ana, Sinčić Ćorić, Dubravka, Pološki Vokić, Nina
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container_end_page 604
container_issue 3
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container_title Corporate communications
container_volume 26
creator Tkalac Verčič, Ana
Sinčić Ćorić, Dubravka
Pološki Vokić, Nina
description PurposeThe study examines the psychometric properties of internal communication satisfaction questionnaire (ICSQ), an instrument originally developed in Croatian. A need for a contemporary instrument validated among a non-English-speaking population of employees who use English as their second language motivated the authors to translate the scale.Design/methodology/approachICSQ was validated on a sample of 507 employees of a large Croatian subsidiary of a multinational bank, where English is the official corporate language.FindingsICSQ displayed satisfactory levels of psychometric properties, retaining the psychometric properties of the original version of the instrument. A confirmatory factor analysis revealed the acceptable model–data fit of the eight-factor model. Additionally, findings supported the reliability and construct validity of the English version of the instrument. Good internal consistencies of all eight internal communication satisfaction (ICS) dimensions and the total ICSQ and an adequate level of scale homogeneity according to the inter-item and inter-total correlations were found.Research limitations/implicationsIn order to generalize the study’s results to other business areas and industries, the study should be replicated in other contexts. Additionally, construct validity was tested by applying cross-sectional design, and therefore, no conclusion can be drawn on the causal direction of the relationship. Finally, the discriminant validity of ICSQ was not tested and should be examined in future studies.Practical implicationsThe resulting 32-item instrument, in English, can be used for empirical and practical purposes in improving internal communication.Originality/valueThe study confirms that internal communication is a multidimensional construct and should be measured as such.
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subjects Audits
Business communications
Communication
Corporate structure
Data collection
Empirical analysis
Employees
Employers
Factor analysis
Homogeneity
Productivity
Questionnaires
Reflective teaching
Reliability aspects
Success
title Measuring internal communication satisfaction: validating the internal communication satisfaction questionnaire
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