The Fundamentals of Business-to-Business Sales and Marketing
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Veröffentlicht in: | The Journal of business & industrial marketing 2004-12, Vol.19 (7), p.496-497 |
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container_issue | 7 |
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container_title | The Journal of business & industrial marketing |
container_volume | 19 |
creator | Buehrer, Richard E |
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doi_str_mv | 10.1108/08858620410564436 |
format | Article |
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ispartof | The Journal of business & industrial marketing, 2004-12, Vol.19 (7), p.496-497 |
issn | 0885-8624 2052-1189 |
language | eng |
recordid | cdi_emerald_primary_10_1108_08858620410564436 |
source | Emerald A-Z Journals |
subjects | Brand loyalty Business communications Business to business commerce Direct marketing Productivity Professionals Sales management Salespeople Success |
title | The Fundamentals of Business-to-Business Sales and Marketing |
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