Review of Scoping Studies on Service Quality, Customer Satisfaction and Customer Loyalty in the Airline Industry
The paper studies a method for evaluating current literature that receives little consideration in research and development. Various types of undervalued studies are recognized, and how they are related to a systematic review is shown. A diagram is presented that illustrates scoping studies reviews...
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| Veröffentlicht in: | Contemporary Economics 2019, Vol.13 (4), p.375-387 |
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| container_title | Contemporary Economics |
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| creator | Khudhair, Harith Yas Jusoh, Ahmad Mardani, Abbas Nor, Khalil Md Streimikiene, Dalia |
| description | The paper studies a method for evaluating current literature that receives little consideration in research and development. Various types of undervalued studies are recognized, and how they are related to a systematic review is shown. A diagram is presented that illustrates scoping studies reviews and their impacts on satisfaction. Finally, this paper examines the favorable circumstances and impediments surrounding this methodology and recommends a more extensive discussion to clarify the relationship between scoping studies and other study types found in reviews of literature. This study additionally aims to determine the effects of price sensitivity and quality seekers on products. It also aims to discern the level of customer loyalty to certain airline brands. The literature review uncovered that the airline industry is increasingly focusing on growing top notch services to compete in the market. In addition, competition in this sector is apparent in the evaluation and the type of services offered. The study embraces these two perspectives (price sensitivity and quality seekers) as directing viewpoints in the system of relationship. |
| doi_str_mv | 10.5709/ce.1897-9254.320 |
| format | Article |
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| ispartof | Contemporary Economics, 2019, Vol.13 (4), p.375-387 |
| issn | 2084-0845 2300-8814 2300-8814 |
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| source | EBSCO Business Source Complete; EZB-FREE-00999 freely available EZB journals |
| subjects | Air transportation industry Airline industry Airlines Brand loyalty Brands Business Economy / Management Competition (Economics) Consumer behavior Customer loyalty Customer relations Customer satisfaction Directing Forecasts and trends Industrial research International relations/trade Literature reviews Loyalty Marketing / Advertising Quality of service R&D Research & development Service quality Systematic review Tourism Transport / Logistics |
| title | Review of Scoping Studies on Service Quality, Customer Satisfaction and Customer Loyalty in the Airline Industry |
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