Analysis of strategies adopted by productive agglomerations against to the risks of demand, competitiveness and competence: study comparison between the states of Alagoas and Paraná / Análise das estratégias adotadas por aglomerações produtivas frente aos riscos de demanda, competitividade e competência: estudo comparativo entre os estados de Alagoas e Paraná

: The objective of this research is the analysis of the Strategic Management Process of the Productive Agglomerations of Paraná and Alagoas, considering its sustainable competitive advantage and its relation with the risks of demand, competence and competitiveness. This study carried out a bibliogra...

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Veröffentlicht in:Diversitas Journal 2016-11, Vol.1 (3), p.275-288
Hauptverfasser: Orlando Ramos do Nascimento Júnior, Luiz Geraldo Rodrigues de Gusmão, Jeferson Piones da Silva, Alex Marcelo Brito dos Santos, Rejane Viana Alves da Silva, Katia Jeane Alves Mota Ramos
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Sprache:eng
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Zusammenfassung:: The objective of this research is the analysis of the Strategic Management Process of the Productive Agglomerations of Paraná and Alagoas, considering its sustainable competitive advantage and its relation with the risks of demand, competence and competitiveness. This study carried out a bibliographical review on the subject and in the sequence, in-depth interviews with the managers. The primary data were treated with the use of the content analysis, with transcription of the 10 interviews performed, and were inserted in the software Atlas ti 7.0. The results provided evidence on the problems faced by the APLs due to scarce and limited use of corporate sustainability strategies as well as effective risk management. Nevertheless, it was found that risk reduction is possible, with emphasis and importance in the analysis of the management of the arrangements, requiring a more professional management.
ISSN:2525-5215
DOI:10.17648/diversitas-journal-v1i3.482