Fvsoomm a Fuzzy Vectorial Space Model and Method of Personality, Cognitive Dissonance and Emotion in Decision Making

The purpose of this extension of the ESM’2019 conference paper is to propose some means to implement an artificial thinking model that simulates human psychological behavior. The first necessary model is the time fuzzy vector space model (TFVS). Traditional fuzzy logic uses fuzzification/defuzzification, fuzzy rules and implication to assess and combine several significant attributes to make deductions. The originality of TFVS is not to be another fuzzy logic model but rather a fuzzy object-oriented model which implements a dynamic object structural, behavior analogy and which encapsulates time fuzzy vectors in the object components and their attributes. The second model is a fuzzy vector space object oriented model and method (FVSOOMM) that describes how-to realize step by step the appropriate TFVS from the ontology class diagram designed with the Unified Modeling Language (UML). The third contribution concerns the cognitive model (Emotion, Personality, Interactions, Knowledge (Connaissance) and Experience) EPICE the layers of which are necessary to design the features of the artificial thinking model (ATM). The findings are that the TFVS model provides the appropriate time modelling tools to design and implement the layers of the EPICE model and thus the cognitive pyramids of the ATM. In practice, the emotion of cognitive dissonance during buying decisions is proposed and a game addiction application depicts the gamer decision process implementation with TFVS and finite state automata. Future works propose a platform to automate the implementation of TFVS according to the steps of the FVSOOMM method. An application is a case-based reasoning temporal approach based on TFVS and on dynamic distances computing between time resultant vectors in order to assess and compare similar objects’ evolution. The originality of this work is to provide models, tools and a method to design and implement some features of an artificial thinking model.