Predicting Malaysian university students’ intent to pursue retailing career: Applicability of theory of planned behavior
Purpose: The retail industry offers diverse and unique career paths. However, despite the high demand for new graduates to fill managerial positions in the retail sector, their reluctance to pursue a retail career remain. This study aims to investigate the antecedents that predict retail career inte...
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| Veröffentlicht in: | International Journal of Professional Business Review 2022, Vol.7 (1), p.e0277 |
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| creator | Mokhlis, Safiek Nik Hussin, Nik Syuhailah Nizam, Nurul Zarirah Mohd Noor, Nor Azila Muslim, Noor Awanis |
| description | Purpose: The retail industry offers diverse and unique career paths. However, despite the high demand for new graduates to fill managerial positions in the retail sector, their reluctance to pursue a retail career remain. This study aims to investigate the antecedents that predict retail career intention of Malaysian undergraduate business students.
Theoretical framework: Using Ajzen’s (1991) Theory of Planned Behavior (TPB) as the underpinning theoretical framework, this study hypothesized that students’ intent to pursue a career in retailing are influenced by the three independent variables in TPB (attitude, subjective norm, and perceived behavioral control) and the additional variable of knowledge.
Methodology: Data were collected via an online survey among a sample of 316 undergraduate business students from three public universities in Malaysia. Structural equation modelling approach was used to assess the strength of the hypothesized relationships of the proposed model simultaneously via the two-stage model building process.
Findings: Results indicate that students’ attitude, subjective norm, and knowledge significantly predicted students’ intent to pursue a career in retailing, but perceived behavioral control surprisingly did not. All the four explanatory variables in TPB explained about 76 percent of the variance in behavioral intention to pursue a retail career.
Research, Practical & Social implications: Findings of this study clearly supports the applicability of the TPB in predicting students’ intent to pursue a career in retailing. Results obtained can serve as a basis for future works in this area. This study also offers implications for educators and industry practitioners to foster retail career intentions among students.
Originality: This study is a pioneering attempt to test the applicability of the TPB as a theoretical framework to predict university students’ retail career intention. |
| doi_str_mv | 10.26668/businessreview/2022.v7i1.277 |
| format | Article |
| fullrecord | <record><control><sourceid>proquest_dialn</sourceid><recordid>TN_cdi_dialnet_primary_oai_dialnet_unirioja_es_ART0001490543</recordid><sourceformat>XML</sourceformat><sourcesystem>PC</sourcesystem><sourcerecordid>2640052071</sourcerecordid><originalsourceid>FETCH-LOGICAL-c3207-310bc9740a5083214340b9bc72cc1e9848bde84cd2e48005e78ea355c2c296913</originalsourceid><addsrcrecordid>eNpVkdtKAzEQhhdRsFTfISBets1pT6IXpXiCiiJ6HbLZqaasyZpkK_XK1_D1fBKzVkWv8jPMn39mviQ5JHhMsywrJlXntQHvHaw0vEwopnS8yjUZ0zzfSgY0pemIZSnf_qN3k33vlxhjiktMymyQvN44qLUK2jygK9nItdfSoM7oFTivwxr50NVggv94e0fahChRsKjtnO8AOQhSN71XSQfgjtC0bRutZBWr0WwXKDyCdV-qbaQxUKMKHuVKW7eX7Cxk42H_-x0m92end7OL0fz6_HI2nY8UozgfMYIrVeYcyxQXjBLOOK7KSuVUKQJlwYuqhoKrmgIvME4hL0CyNFVU0TIrCRsmx5t_ay0bA0G0Tj9JtxZWavFTixs7bZdSgBfT27t4IsJLnHIW7Qcbe-vscwc-iKXtnIkTC5rxGBiH7ENONl3K2Z7J4jeFYPEFTPwHJnpgogcmIjD2Cbt1kxU</addsrcrecordid><sourcetype>Open Website</sourcetype><iscdi>true</iscdi><recordtype>article</recordtype><pqid>2640052071</pqid></control><display><type>article</type><title>Predicting Malaysian university students’ intent to pursue retailing career: Applicability of theory of planned behavior</title><source>Dialnet</source><source>Alma/SFX Local Collection</source><creator>Mokhlis, Safiek ; Nik Hussin, Nik Syuhailah ; Nizam, Nurul Zarirah ; Mohd Noor, Nor Azila ; Muslim, Noor Awanis</creator><creatorcontrib>Mokhlis, Safiek ; Nik Hussin, Nik Syuhailah ; Nizam, Nurul Zarirah ; Mohd Noor, Nor Azila ; Muslim, Noor Awanis</creatorcontrib><description>Purpose: The retail industry offers diverse and unique career paths. However, despite the high demand for new graduates to fill managerial positions in the retail sector, their reluctance to pursue a retail career remain. This study aims to investigate the antecedents that predict retail career intention of Malaysian undergraduate business students.
Theoretical framework: Using Ajzen’s (1991) Theory of Planned Behavior (TPB) as the underpinning theoretical framework, this study hypothesized that students’ intent to pursue a career in retailing are influenced by the three independent variables in TPB (attitude, subjective norm, and perceived behavioral control) and the additional variable of knowledge.
Methodology: Data were collected via an online survey among a sample of 316 undergraduate business students from three public universities in Malaysia. Structural equation modelling approach was used to assess the strength of the hypothesized relationships of the proposed model simultaneously via the two-stage model building process.
Findings: Results indicate that students’ attitude, subjective norm, and knowledge significantly predicted students’ intent to pursue a career in retailing, but perceived behavioral control surprisingly did not. All the four explanatory variables in TPB explained about 76 percent of the variance in behavioral intention to pursue a retail career.
Research, Practical & Social implications: Findings of this study clearly supports the applicability of the TPB in predicting students’ intent to pursue a career in retailing. Results obtained can serve as a basis for future works in this area. This study also offers implications for educators and industry practitioners to foster retail career intentions among students.
Originality: This study is a pioneering attempt to test the applicability of the TPB as a theoretical framework to predict university students’ retail career intention.</description><identifier>ISSN: 2525-3654</identifier><identifier>EISSN: 2525-3654</identifier><identifier>DOI: 10.26668/businessreview/2022.v7i1.277</identifier><language>eng</language><publisher>São Paulo: AOS-ESTRATÉGIA & INOVAÇÃO; JPB-Review</publisher><subject>Career intention ; Comercio minorista ; Estudiantes universitarios ; Intención de una carrera ; Retail stores ; Retailing ; Teoría del comportamiento planificado (TCP) ; Theory of planned behavior ; University students ; Variables</subject><ispartof>International Journal of Professional Business Review, 2022, Vol.7 (1), p.e0277</ispartof><rights>2022. This work is licensed under https://creativecommons.org/licenses/by-nc-nd/4.0/ (the “License”). Notwithstanding the ProQuest Terms and Conditions, you may use this content in accordance with the terms of the License.</rights><rights>LICENCIA DE USO: Los documentos a texto completo incluidos en Dialnet son de acceso libre y propiedad de sus autores y/o editores. Por tanto, cualquier acto de reproducción, distribución, comunicación pública y/o transformación total o parcial requiere el consentimiento expreso y escrito de aquéllos. Cualquier enlace al texto completo de estos documentos deberá hacerse a través de la URL oficial de éstos en Dialnet. Más información: https://dialnet.unirioja.es/info/derechosOAI | INTELLECTUAL PROPERTY RIGHTS STATEMENT: Full text documents hosted by Dialnet are protected by copyright and/or related rights. This digital object is accessible without charge, but its use is subject to the licensing conditions set by its authors or editors. Unless expressly stated otherwise in the licensing conditions, you are free to linking, browsing, printing and making a copy for your own personal purposes. All other acts of reproduction and communication to the public are subject to the licensing conditions expressed by editors and authors and require consent from them. Any link to this document should be made using its official URL in Dialnet. More info: https://dialnet.unirioja.es/info/derechosOAI</rights><lds50>peer_reviewed</lds50><oa>free_for_read</oa><woscitedreferencessubscribed>false</woscitedreferencessubscribed><citedby>FETCH-LOGICAL-c3207-310bc9740a5083214340b9bc72cc1e9848bde84cd2e48005e78ea355c2c296913</citedby><orcidid>0000-0002-6559-2962 ; 0000-0002-8200-4835 ; 0000-0002-1216-3232 ; 0000-0003-4570-6800 ; 0000-0002-9055-6787</orcidid></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><link.rule.ids>314,780,784,874,4024,27923,27924,27925</link.rule.ids></links><search><creatorcontrib>Mokhlis, Safiek</creatorcontrib><creatorcontrib>Nik Hussin, Nik Syuhailah</creatorcontrib><creatorcontrib>Nizam, Nurul Zarirah</creatorcontrib><creatorcontrib>Mohd Noor, Nor Azila</creatorcontrib><creatorcontrib>Muslim, Noor Awanis</creatorcontrib><title>Predicting Malaysian university students’ intent to pursue retailing career: Applicability of theory of planned behavior</title><title>International Journal of Professional Business Review</title><description>Purpose: The retail industry offers diverse and unique career paths. However, despite the high demand for new graduates to fill managerial positions in the retail sector, their reluctance to pursue a retail career remain. This study aims to investigate the antecedents that predict retail career intention of Malaysian undergraduate business students.
Theoretical framework: Using Ajzen’s (1991) Theory of Planned Behavior (TPB) as the underpinning theoretical framework, this study hypothesized that students’ intent to pursue a career in retailing are influenced by the three independent variables in TPB (attitude, subjective norm, and perceived behavioral control) and the additional variable of knowledge.
Methodology: Data were collected via an online survey among a sample of 316 undergraduate business students from three public universities in Malaysia. Structural equation modelling approach was used to assess the strength of the hypothesized relationships of the proposed model simultaneously via the two-stage model building process.
Findings: Results indicate that students’ attitude, subjective norm, and knowledge significantly predicted students’ intent to pursue a career in retailing, but perceived behavioral control surprisingly did not. All the four explanatory variables in TPB explained about 76 percent of the variance in behavioral intention to pursue a retail career.
Research, Practical & Social implications: Findings of this study clearly supports the applicability of the TPB in predicting students’ intent to pursue a career in retailing. Results obtained can serve as a basis for future works in this area. This study also offers implications for educators and industry practitioners to foster retail career intentions among students.
Originality: This study is a pioneering attempt to test the applicability of the TPB as a theoretical framework to predict university students’ retail career intention.</description><subject>Career intention</subject><subject>Comercio minorista</subject><subject>Estudiantes universitarios</subject><subject>Intención de una carrera</subject><subject>Retail stores</subject><subject>Retailing</subject><subject>Teoría del comportamiento planificado (TCP)</subject><subject>Theory of planned behavior</subject><subject>University students</subject><subject>Variables</subject><issn>2525-3654</issn><issn>2525-3654</issn><fulltext>true</fulltext><rsrctype>article</rsrctype><creationdate>2022</creationdate><recordtype>article</recordtype><sourceid>ABUWG</sourceid><sourceid>AFKRA</sourceid><sourceid>AZQEC</sourceid><sourceid>BENPR</sourceid><sourceid>CCPQU</sourceid><sourceid>DWQXO</sourceid><sourceid>FKZ</sourceid><recordid>eNpVkdtKAzEQhhdRsFTfISBets1pT6IXpXiCiiJ6HbLZqaasyZpkK_XK1_D1fBKzVkWv8jPMn39mviQ5JHhMsywrJlXntQHvHaw0vEwopnS8yjUZ0zzfSgY0pemIZSnf_qN3k33vlxhjiktMymyQvN44qLUK2jygK9nItdfSoM7oFTivwxr50NVggv94e0fahChRsKjtnO8AOQhSN71XSQfgjtC0bRutZBWr0WwXKDyCdV-qbaQxUKMKHuVKW7eX7Cxk42H_-x0m92end7OL0fz6_HI2nY8UozgfMYIrVeYcyxQXjBLOOK7KSuVUKQJlwYuqhoKrmgIvME4hL0CyNFVU0TIrCRsmx5t_ay0bA0G0Tj9JtxZWavFTixs7bZdSgBfT27t4IsJLnHIW7Qcbe-vscwc-iKXtnIkTC5rxGBiH7ENONl3K2Z7J4jeFYPEFTPwHJnpgogcmIjD2Cbt1kxU</recordid><startdate>2022</startdate><enddate>2022</enddate><creator>Mokhlis, Safiek</creator><creator>Nik Hussin, Nik Syuhailah</creator><creator>Nizam, Nurul Zarirah</creator><creator>Mohd Noor, Nor Azila</creator><creator>Muslim, Noor Awanis</creator><general>AOS-ESTRATÉGIA & INOVAÇÃO; 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Nik Hussin, Nik Syuhailah ; Nizam, Nurul Zarirah ; Mohd Noor, Nor Azila ; Muslim, Noor Awanis</author></sort><facets><frbrtype>5</frbrtype><frbrgroupid>cdi_FETCH-LOGICAL-c3207-310bc9740a5083214340b9bc72cc1e9848bde84cd2e48005e78ea355c2c296913</frbrgroupid><rsrctype>articles</rsrctype><prefilter>articles</prefilter><language>eng</language><creationdate>2022</creationdate><topic>Career intention</topic><topic>Comercio minorista</topic><topic>Estudiantes universitarios</topic><topic>Intención de una carrera</topic><topic>Retail stores</topic><topic>Retailing</topic><topic>Teoría del comportamiento planificado (TCP)</topic><topic>Theory of planned behavior</topic><topic>University students</topic><topic>Variables</topic><toplevel>peer_reviewed</toplevel><toplevel>online_resources</toplevel><creatorcontrib>Mokhlis, Safiek</creatorcontrib><creatorcontrib>Nik Hussin, Nik Syuhailah</creatorcontrib><creatorcontrib>Nizam, Nurul Zarirah</creatorcontrib><creatorcontrib>Mohd Noor, Nor Azila</creatorcontrib><creatorcontrib>Muslim, Noor Awanis</creatorcontrib><collection>CrossRef</collection><collection>ProQuest Central (Corporate)</collection><collection>Access via ABI/INFORM (ProQuest)</collection><collection>ABI/INFORM Global (PDF only)</collection><collection>ProQuest Central (purchase pre-March 2016)</collection><collection>ABI/INFORM Global (Alumni Edition)</collection><collection>ProQuest Central (Alumni) (purchase pre-March 2016)</collection><collection>ABI/INFORM Collection (Alumni Edition)</collection><collection>ProQuest Central (Alumni Edition)</collection><collection>ProQuest Central UK/Ireland</collection><collection>ProQuest Central Essentials</collection><collection>ProQuest Central</collection><collection>Business Premium Collection</collection><collection>ProQuest One Community College</collection><collection>Coronavirus Research Database</collection><collection>ProQuest Central Korea</collection><collection>Business Premium Collection (Alumni)</collection><collection>ABI/INFORM Global (Corporate)</collection><collection>ProQuest Business Collection (Alumni Edition)</collection><collection>ProQuest Business Collection</collection><collection>ABI/INFORM Professional Advanced</collection><collection>ABI/INFORM Global</collection><collection>Publicly Available Content Database</collection><collection>ProQuest One Business</collection><collection>ProQuest One Business (Alumni)</collection><collection>ProQuest One Academic Eastern Edition (DO NOT USE)</collection><collection>ProQuest One Academic</collection><collection>ProQuest One Academic UKI Edition</collection><collection>ProQuest Central Basic</collection><collection>Dialnet (Open Access Full Text)</collection><collection>Dialnet</collection><jtitle>International Journal of Professional Business Review</jtitle></facets><delivery><delcategory>Remote Search Resource</delcategory><fulltext>fulltext</fulltext></delivery><addata><au>Mokhlis, Safiek</au><au>Nik Hussin, Nik Syuhailah</au><au>Nizam, Nurul Zarirah</au><au>Mohd Noor, Nor Azila</au><au>Muslim, Noor Awanis</au><format>journal</format><genre>article</genre><ristype>JOUR</ristype><atitle>Predicting Malaysian university students’ intent to pursue retailing career: Applicability of theory of planned behavior</atitle><jtitle>International Journal of Professional Business Review</jtitle><date>2022</date><risdate>2022</risdate><volume>7</volume><issue>1</issue><spage>e0277</spage><pages>e0277-</pages><issn>2525-3654</issn><eissn>2525-3654</eissn><abstract>Purpose: The retail industry offers diverse and unique career paths. However, despite the high demand for new graduates to fill managerial positions in the retail sector, their reluctance to pursue a retail career remain. This study aims to investigate the antecedents that predict retail career intention of Malaysian undergraduate business students.
Theoretical framework: Using Ajzen’s (1991) Theory of Planned Behavior (TPB) as the underpinning theoretical framework, this study hypothesized that students’ intent to pursue a career in retailing are influenced by the three independent variables in TPB (attitude, subjective norm, and perceived behavioral control) and the additional variable of knowledge.
Methodology: Data were collected via an online survey among a sample of 316 undergraduate business students from three public universities in Malaysia. Structural equation modelling approach was used to assess the strength of the hypothesized relationships of the proposed model simultaneously via the two-stage model building process.
Findings: Results indicate that students’ attitude, subjective norm, and knowledge significantly predicted students’ intent to pursue a career in retailing, but perceived behavioral control surprisingly did not. All the four explanatory variables in TPB explained about 76 percent of the variance in behavioral intention to pursue a retail career.
Research, Practical & Social implications: Findings of this study clearly supports the applicability of the TPB in predicting students’ intent to pursue a career in retailing. Results obtained can serve as a basis for future works in this area. This study also offers implications for educators and industry practitioners to foster retail career intentions among students.
Originality: This study is a pioneering attempt to test the applicability of the TPB as a theoretical framework to predict university students’ retail career intention.</abstract><cop>São Paulo</cop><pub>AOS-ESTRATÉGIA & INOVAÇÃO; JPB-Review</pub><doi>10.26668/businessreview/2022.v7i1.277</doi><orcidid>https://orcid.org/0000-0002-6559-2962</orcidid><orcidid>https://orcid.org/0000-0002-8200-4835</orcidid><orcidid>https://orcid.org/0000-0002-1216-3232</orcidid><orcidid>https://orcid.org/0000-0003-4570-6800</orcidid><orcidid>https://orcid.org/0000-0002-9055-6787</orcidid><oa>free_for_read</oa></addata></record> |
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| subjects | Career intention Comercio minorista Estudiantes universitarios Intención de una carrera Retail stores Retailing Teoría del comportamiento planificado (TCP) Theory of planned behavior University students Variables |
| title | Predicting Malaysian university students’ intent to pursue retailing career: Applicability of theory of planned behavior |
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