Impeachment e imagem pública: uma análise do discurso vazado de Michel Temer
Amid the turbulent Brazilian political conjuncture post-2014, this research analyzes the public image building carried out by the vice-president, Michel Temer. The sample analyzed is an audio of a hypothetical speech which was leaked to the press and deals with the country’s challenges that would be...
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| Veröffentlicht in: | Revista internacional de relaciones públicas 2017, Vol.7 (13), p.41-60 |
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| creator | Nichols, Bruno Washington Pimentel, Pedro Chapaval |
| description | Amid the turbulent Brazilian political conjuncture post-2014, this research analyzes the public image building carried out by the vice-president, Michel Temer. The sample analyzed is an audio of a hypothetical speech which was leaked to the press and deals with the country’s challenges that would be faced by his eventual mandate. Based on the qualitative analysis of auditoriums and argumentative techniques proposed by Perelman and Olbrechts-Tyteca (2014), we evaluated the hypothesis that Temer tries to detach his public image from that of Dilma Rousseff’s government.
Em meio à conturbada conjuntura política brasileira pós-2014, esta pesquisa realiza uma análise da construção de imagem pública realizada pelo então vice-presidente da República, Michel Temer. O corpus de análise é um áudio contendo um hipotético discurso vazado à imprensa, que versa sobre os desafios do país em seu eventual mandato. Com base na análise qualitativa de auditórios e técnicas argumentativas propostas por Perelman e Olbrechts-Tyteca (2014), avaliamos a hipótese de que Temer tenta descolar sua imagem pública daquela do governo de Dilma Rousseff. |
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Em meio à conturbada conjuntura política brasileira pós-2014, esta pesquisa realiza uma análise da construção de imagem pública realizada pelo então vice-presidente da República, Michel Temer. O corpus de análise é um áudio contendo um hipotético discurso vazado à imprensa, que versa sobre os desafios do país em seu eventual mandato. Com base na análise qualitativa de auditórios e técnicas argumentativas propostas por Perelman e Olbrechts-Tyteca (2014), avaliamos a hipótese de que Temer tenta descolar sua imagem pública daquela do governo de Dilma Rousseff.</description><identifier>ISSN: 2174-3681</identifier><identifier>EISSN: 2174-3681</identifier><language>por</language><subject>Brasil ; Brazil ; Comunicação Política ; Construção de Imagem Pública ; Impeachment ; Michel Temer ; Political Communication ; Public Image Building</subject><ispartof>Revista internacional de relaciones públicas, 2017, Vol.7 (13), p.41-60</ispartof><rights>LICENCIA DE USO: Los documentos a texto completo incluidos en Dialnet son de acceso libre y propiedad de sus autores y/o editores. Por tanto, cualquier acto de reproducción, distribución, comunicación pública y/o transformación total o parcial requiere el consentimiento expreso y escrito de aquéllos. Cualquier enlace al texto completo de estos documentos deberá hacerse a través de la URL oficial de éstos en Dialnet. Más información: https://dialnet.unirioja.es/info/derechosOAI | INTELLECTUAL PROPERTY RIGHTS STATEMENT: Full text documents hosted by Dialnet are protected by copyright and/or related rights. This digital object is accessible without charge, but its use is subject to the licensing conditions set by its authors or editors. Unless expressly stated otherwise in the licensing conditions, you are free to linking, browsing, printing and making a copy for your own personal purposes. All other acts of reproduction and communication to the public are subject to the licensing conditions expressed by editors and authors and require consent from them. Any link to this document should be made using its official URL in Dialnet. More info: https://dialnet.unirioja.es/info/derechosOAI</rights><lds50>peer_reviewed</lds50><oa>free_for_read</oa><woscitedreferencessubscribed>false</woscitedreferencessubscribed></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><link.rule.ids>314,780,784,874,4024</link.rule.ids></links><search><creatorcontrib>Nichols, Bruno Washington</creatorcontrib><creatorcontrib>Pimentel, Pedro Chapaval</creatorcontrib><title>Impeachment e imagem pública: uma análise do discurso vazado de Michel Temer</title><title>Revista internacional de relaciones públicas</title><description>Amid the turbulent Brazilian political conjuncture post-2014, this research analyzes the public image building carried out by the vice-president, Michel Temer. The sample analyzed is an audio of a hypothetical speech which was leaked to the press and deals with the country’s challenges that would be faced by his eventual mandate. Based on the qualitative analysis of auditoriums and argumentative techniques proposed by Perelman and Olbrechts-Tyteca (2014), we evaluated the hypothesis that Temer tries to detach his public image from that of Dilma Rousseff’s government.
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| subjects | Brasil Brazil Comunicação Política Construção de Imagem Pública Impeachment Michel Temer Political Communication Public Image Building |
| title | Impeachment e imagem pública: uma análise do discurso vazado de Michel Temer |
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