Data-Driven Decision-Making for Bank Target Marketing Using Supervised Learning Classifiers on Imbalanced Big Data

Data-Driven Decision-Making for Bank Target Marketing Using Supervised Learning Classifiers on Imbalanced Big Data

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Veröffentlicht in:Computers, materials & continua materials & continua, 2024, Vol.81 (1), p.1703-1728
Hauptverfasser: Nasir, Fahim, Ahmed, Abdulghani Ali, Kiraz, Mehmet Sabir, Yevseyeva, Iryna, Saif, Mubarak
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container_title Computers, materials & continua
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creator Nasir, Fahim
Ahmed, Abdulghani Ali
Kiraz, Mehmet Sabir
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Saif, Mubarak
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title Data-Driven Decision-Making for Bank Target Marketing Using Supervised Learning Classifiers on Imbalanced Big Data
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